@article{ author = {Shirkhodaei, Meisam, Kazemi Saraskanrood, Zahra , yahyazadehfar, mahmood, Safari, Mohammad, Namdar Tajari, Somayeh }, title = {The Evolution of Media in Advertising Campaigns Designing from Traditional to Digital based on the Second to Fifth Generation of Marketing}, journal = { Roshd -e- Fanavari}, year = {2024}, volume = {20}, number = {80}, pages = {68-78}, doi = {10.61186/jstpi.45445.20.80.68} }