Explaining the Commercialization Model of Knowledge-Based Ideas for Enhancement of Technological Capabilities (Case Study: Knowledge-Based Companies in Science and Technology Parks)
Subject Areas : Technology Transfer and Commercialization of Researches
Nourollah Asadi
1
()
majid fattahi
2
(ISLAMIC AZAD UNIVERSITY Sari Branch)
Maryam Taghvaie
3
(Faculty of Human Sciences-Department of Entrepreneurship)
Keywords: Knowledge commercialization, Entrepreneurial Ideas, Technological innovation capabilities, Knowledge-Based companies, Science and technology parks.,
Abstract :
Today, creating wealth through the commercialization of new ideas and new businesses has become a serious and necessary category for countries. A country that can implement the cycle of idea to product will undoubtedly have a good economic growth. This study aims to explain the Commercialization Model of Knowledge-Based Ideas for Enhancement of Technological Capabilities in companies located in science and technology parks. Accordingly, the current research based on the objective is an applied research and is conducted on descriptive survey design. The statistical population consisted of all CEOs of companies based in Mazandaran Science and Technology Park, numbering 220 people. Based on the Cochran formula, 140 of them were selected through stratified random sampling method with proportional allocation. After distributing and collecting researcher-made questionnaires, Structural equation modeling and Smart PLS3 software were used to analyze the data. Findings showed that causal conditions, contextual conditions and intervening factors explain 23.8 percent, 32.3 percent and 88.8 percent of commercialization of knowledge-based ideas changes, respectively. Also, the effect of causal conditions, intervening factors and commercialization of knowledge-based ideas on commercialization strategies has been meaningful. Strategies have also had a positive and significant impact on commercialization outcomes. According to the R Square value for the variables of commercialization of knowledge-based ideas, commercialization strategies and consequences, strong prediction has been estimated. The obtained results indicate the effect of each of the different variables on the commercialization of knowledge-based ideas, Therefore, for success in commercialization, special attention should be paid to them.
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