نوآوری باز و مشارکت ذینفعان (مزایا و مخاطرات)
محورهای موضوعی : مديريت تکنولوژيفرزانه بختياري 1 * , مجتبي ناهيد 2
1 - دانشگاه ارشاد
2 - دانشگاه قزوین
کلید واژه: نوآوری نوآوری باز برخی مدلهای نوآوری باز ذینفعان کسبوکار مشارکت ذینفعان در نوآوری باز,
چکیده مقاله :
در نوآوری باز پارادوکسی بین تمایل دستیابی به مزایای نوآوری باز و نگرانی از سوءاستفاده احتمالی در آن توسط سایرین وجود دارد. مدل نوآوري آزاد تغييراتي را در رويكرد بنگاه به مديريت راهبردي فناوري بوجود ميآورد كه در طول ساليان متمادي بعنوان پاسخي براي اصلاحات قابل توجه در محيط رقابتي پديدار ميشود. نوآوری آزاد میگوید ما همواره میتوانیم پیشرفت کنیم زیرا همه ایدهها، ایدههای خوبی هستند، همه ایدهها میتوانند توسعه یابند، اگر ایدهای ارزش فکر کردن دارد، پس ارزش گفتن هم دارد. ما همگی خلاق هستیم و میتوانیم خلاقتر هم باشیم. تئوری ذینفعان و تحولات اخیر در خلق ارزش از طریق مشارکت ذینفعان میتواند به اصلاح این ساختار کمک کند. در تحقیقات مختلف محدودیتهای مرتبط با انواع نوآوری باز، شناسایی و مدلهایی مبتنی بر فرایند نوآوری باز ارائه شدهاند. اما چندی است این مدلها از طریق مشارکت ذینفعان گسترش یافتهاند و دستاوردهای تازهای را در اختیار کسبوکارها قرار داده است. هنگام یکپارچگی با مشارکت ذینفعان، فرایندهای نوآوری باز را میتوان برای دستیابی به مزایایی فراتر از کسب اطلاعات خاص از طریق کارشناسان بیرون از سازمان درک کرد. علاوه بر این درگیر شدن ذینفعان در مدل نوآوری باز این اجازه را میدهد تا درک بیشتر و پذیرش آسانتر خطرات کلی در طی فرایند نوآوری باز، صورت گیرد. از اینرو این مقاله کاربردی با استفاده از روش مروری و کتابخانهای، تکنیک کیفی و تحلیل محتوا؛ ضمن بررسی ادبیات نوآوری باز و برخی مدلهای آن به بررسی ارتباط نوآوری باز و مشارکت ذینفعان میپردازد و تلاش خواهد نمود تا مزایا و مخاطرات این مشارکت را نیز به مخاطبین ارائه نماید.
The paradox of open innovation lies in the conflict between the practical desire to reap the benefits of open innovation and concern over the risk that others will misappropriate those benefits. Open innovation models bring changes in the firm's approach to strategic management of technology. Over the years, as a response to emerges at significant improvements in the competitive environment. Open innovation that we can always make progress because all ideas are good ideas, Also all ideas can be developed, if the idea is worth thinking about, it is worth telling. We are creative and we can get more creative. Stakeholder theory and recent developments in value creation through stakeholder engagement can assist with reconciliation of this inherent structural risk. The limitations of existing open innovation typologies are identified, and a process-based model of open innovation is proposed. The model is then expanded to include stakeholder engagement. When integrated with stakeholder engagement, open innovation processes can be understood to generate benefits beyond the acquisition of specific information sought from external experts. The addition of stakeholder engagement to the open innovation model allows for greater understanding and easier acceptance of the risks inherent in the open innovation process. Therefore this application article uses library overview and in addition to this, it focuses on open innovation literature and some of its models. Also, it Deals with the relationship between open innovation and stakeholder participation And would be try to provide the benefits and risks of engagement to the audience.
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