The future Prospects for the Role of Networking in SME to increased Competitive Advantage through Open Innovation
Subject Areas : Technology ManagementAtefeh Zolfaghari 1 * , Hesam Zand Hesami 2
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Keywords: Networking Competitive Advantage Small and Medium-sized Enterprise Future Open Innovation,
Abstract :
Networking technology and innovation is the most important development strategies to enhance the competitiveness of enterprises in an increasingly competitive environment of today's world. Firms will be able to Identifying new technologies, customer needs through foresight, capture ideas and thereby contribute to the implementation and strengthening of open innovation. This article is a qualitative study that by studying the documents, databases and articles foresight, competitive advantage, and networking is formed and is integrated with content analysis and scenario. The network of small and medium-sized enterprises, open innovation process data play an important role. According to data collected in the process of networking in open innovation of small and medium, enterprises are playing an important role. This article examines the future prospects with Back casting to design a scenario has been discussed and the important role of small and medium enterprises contained within the networking. In this type of business due to the use of open innovation process, companies in the course of an idea to getting products to market, from other companies or organizations in the network will receive assistance and business ideas, technical knowledge, technology, and services, production and distribution of new methods to get new markets in the emerging network, in this way company will increase revenue and reduce costs. In the process of open innovation companies regularly selling ideas, knowledge, technology and services are networking with other companies, thereby increasing revenue and reducing company costs and ultimately achieve a competitive advantage for the firms.
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