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List of Articles Marketing Open Access Article Abstract Page Full-Text 1 - The Role of Knowledge Management on Improvement of Marketing Activities Case Study of Active Company in Medical Equipment Peyman Akhavan Maryam dehghani 10.7508/jstpi.2015.01.004 Open Access Article Abstract Page Full-Text 2 - The Role of IT in Establishing Electronic Customer Relationship Management (eCRM) Mohammad hosein Jarahi Saeed Saeida Ardekani Mohammad Zareiyan Open Access Article Abstract Page Full-Text 3 - Technology marketing and Research Commercialization Gholamreza Malekzadeh Open Access Article Abstract Page Full-Text 4 - Providing a Conceptual Framework to Explain the Role of Management's Commitment to Internal Marketing on Job Attitudes Esmaeil Malek Akhlagh Zahra Takhire Arman Pourusa 10.7508/jstpi.2016.03.007 Open Access Article Abstract Page Full-Text 5 - The Role of Marketing in SMEs based in East Azarbaijan Province Science and Technology Park Hossein Abbasi Esfanjani Ommolbanin Asadi Ghorbani 10.7508/jstpi.2017.04.008 20.1001.1.17355486.1396.13.52.5.5 Open Access Article Abstract Page Full-Text 6 - From Mass Marketing to One-to-One Electronic Marketing Arash Beheshtian-Ardakani Mohammad fathiyan 10.7508/jstpi.2017.03.006 20.1001.1.17355486.1396.13.51.8.6 Open Access Article Abstract Page Full-Text 7 - Investigating the Effect of Brand Marketing on Brand Equity and Consumer Behavior (Case Study: Iranian Consumers of Brands in Social Media) Masoud Tosifyan Ali Ramezani 10.7508/roshdefanavari.2018.14.007 20.1001.1.17355486.1397.14.54.5.6 Open Access Article Abstract Page Full-Text 8 - Evaluation of the Efficacy of the Combined Viral Marketing Method with the Network Clustering Method and Comparing the Results fereydoun ohadi mehrnoosh mohammadi Mohammad Jafar Tarokh 10.7508/jstpi.2019.02.008 20.1001.1.17355486.1398.15.58.8.4 Open Access Article Abstract Page Full-Text 9 - The Effects of Entrepreneur’s Characteristic on Entrepreneurial Marketing (Case Study: Fars Science and Technology Park) mohammad javad naeiji یدالهی yadollahi 10.61186/jstpi.20953.19.76.30 20.1001.1.17355486.1402.19.76.9.9 Open Access Article Abstract Page Full-Text 10 - Designing a Structural Interpretive Analysis Model for Factors Affecting the Formation of Knowledge-Based Companies milad bakhsham nader naderi mahdi hossein pour 10.52547/jstpi.20992.18.70.23 20.1001.1.17355486.1401.18.70.2.3 Open Access Article Abstract Page Full-Text 11 - Presenting a new framework of viral marketing in online business: qualitative analysis via projection techniques Elham Fazeli veisari Mohammad Javad Taghipouryan Reza Tavoli 10.52547/jstpi.20994.17.68.23 20.1001.1.17355486.1400.17.68.7.7 Open Access Article Abstract Page Full-Text 12 - Investigating the Impact of Digital Economy on Marketing on Export Development and Economic Growth of Hamedan Capillary Functions Approach ali panahi fard Mohammad piri Saeed KiyanPour Open Access Article Abstract Page Full-Text 13 - The effect of using augmented reality technology in marketing the tendency to overpay European tourists through the experience of persuasion, immersion and participation of tourists Yazdan Shirmohammadi sinaei sinaei 10.61186/jstpi.37941.19.75.51 20.1001.1.17355486.1402.19.75.4.2 Open Access Article Abstract Page Full-Text 14 - A Model of Integrated Communication with Entrepreneurial Ecosystem’s Actors in the Life Cycle of E-Business Start-Ups in Shiraz Hub Accelerator Soona Tayebi Kazem Askarifar Abbas Abbasi Open Access Article Abstract Page Full-Text 15 - Designing an Entrepreneurial Marketing Model with an Approach to Improve Organizational Performance javad motevali taher mohammadreza eghbal مجید فتاحی Open Access Article Abstract Page Full-Text 16 - A Systematic Overview of Entrepreneurial Marketing: An Analysis of Components and Deterrents in Online Business Using the Hybrid Technique mahdi kasegarha Mohammad javad Taghi porian Javad Gilanipor Mehran Mokhtari 10.61186/jstpi.39530.19.73.8 20.1001.1.17355486.1401.19.73.7.7