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      • Open Access Article

        1 - Knowledge Translation Model From Research to Industry Case Study: Defense Industries Research Center
        Yousef Naeimaei Hossein Ali  Hasan pour Mahdi Moghan Jahanbakhsh Mambini Soheyl Emamian
        Knowledge Translation (KT) is the meeting ground between two fundamentally different processes: research and action. It knits them with communicative relationships. Knowledge translation is a dynamic and interactive process that includes synthesis, dissemination, exchan More
        Knowledge Translation (KT) is the meeting ground between two fundamentally different processes: research and action. It knits them with communicative relationships. Knowledge translation is a dynamic and interactive process that includes synthesis, dissemination, exchange and ethically sound application of knowledge to provide more effective services and products and strengthen system. This is done through a complex system of researchers and knowledge users. Knowledge translation is catalyst for knowledge cycle in knowledge to action process. Utilization of observation and decision-making appropriate with field conditions that is proposed with knowledge translation is very useful in industrial researches. This research proposes a model for knowledge translation from research to industry (case study: A Defense Industry Research Center). By extending the concept of knowledge translation several models and structures are proposed that each one has a strategy to overcome the gap between what we know and what actually happens in practice. In this research we studied some of them and try to find an appropriate model. The proposed model has seven processes: research needs assessment, input to research, research processes, primary outputs from research, making a sample for taking customers endorsement, using product and final outcome. For data collection, interviews and questionnaires were used. The population is consisting of experts, managers and Defensive Research Centers researchers who are familiar with knowledge translation issues. Manuscript profile
      • Open Access Article

        2 - Developing Customer Knowledge Management Process Model Using Customer Relationship Management Systems
        Maryam Ashoori Mona Sharif khani Mohammad Jafar Tarokh
        In recent years, many companies have integrated the activities of customer relationship management with knowledge management together as one concept. In fact, the principal reason for the mentioned integration is that the knowledge management plays a key role in the cus More
        In recent years, many companies have integrated the activities of customer relationship management with knowledge management together as one concept. In fact, the principal reason for the mentioned integration is that the knowledge management plays a key role in the customer relationship management. The potential of bilateral relationship between these two fields and also the critical function of knowledge management in success of customer relationship management, has attracted the attention of researchers to this matter recently. The term of “customer knowledge management” is the combination of knowledge management and customer relationship management. The customer knowledge management requires applying different approaches through considering wide variety of key variables in these fields. The considered key variables for each customer knowledge management model are different according to its model. Generally, many models have been presented for customer knowledge management, including conceptual, process and system model. In this paper, we intend to develop process model which achieved from combination of business engineering model, six business processes based on customer relationship management systems, and four aspects of knowledge management in principle business activities, namely marketing, sales and services. Manuscript profile
      • Open Access Article

        3 - Open Innovation; A Comprehensive View on Concepts, Approaches, Trends and Key Success Factors
        Mostafa Safdari Ranjbar Manochehr Manteghi Gholamreza Tavakoli
        In the past, the development and commercialization of an innovation process used to depend on intra-organizational think-tank and efforts. Today, however, Open Innovation paradigm calls companies to also tap into outside ideas and technologies and yet mutually allow oth More
        In the past, the development and commercialization of an innovation process used to depend on intra-organizational think-tank and efforts. Today, however, Open Innovation paradigm calls companies to also tap into outside ideas and technologies and yet mutually allow other companies to exploit their innovative ideas. Open Innovation is a hot topic which has outstandingly drawn researchers' and managers' attention from various perspectives in the past few years. Therefore, reviewing on a case study basis, the topic's entire literature that comprises 70 papers, the current research paper aims to cover its concepts, approaches, major trends, and key success factors. To point to a few findings of the research, the paper dramatizes new and emerging perspectives and trends in the realm of Open Innovation, successes like external networking, innovation brokers, technology intelligence, absorption capacity, open business model, and human factors such as culture and motivation. The paper concludes that managers of companies and organizations should exploit Open Innovation as a solution to confront fast changing technological trends, short technology life cycles, high internal R&D costs, and sever global competition. Manuscript profile
      • Open Access Article

        4 - Enhancing Efficiency and Organizational Knowledge in Assembly Lines Using Discrete-event Simulation Techniques
        Moslem Fadaei Hadi Heydari Ghare Bagh Sedigh Reisi
        In today’s competitive market, companies must work closely with their customers and suppliers if they want to survive and improve their own performance and to provide a better response to market forces. In a typical supply chain, information flow is more important than More
        In today’s competitive market, companies must work closely with their customers and suppliers if they want to survive and improve their own performance and to provide a better response to market forces. In a typical supply chain, information flow is more important than the other two involved flows including material flow and cash flow. It can be lead to enhance organizational knowledge. The main purpose of the research, is to identify, analyse and improve the performance of an assembly line using simulation techniques. Many factors, such as setup time, operating time, failure rate, repair rate, and production rate, can cause data to be non-stationary. Therefor, in order to analyse such complicated systems it is necessary to apply simulation techniques. The most important properties of an assembly line including bottlenecks, cycle time, buffers capacities, and the number of finished products in a given time period are investigated in the research. After data gathering, and building an appropriate simulation model, the simulation experiments were done with Enterprise Dynamic software. The simulation model is implemented and tested against real-world data and is demenostrated by a numerical example. Then, the bottlenecks and performance measures including throughput time and waiting time are identified and analysed in order to develop a new scenario in which opportunities for improvements are presented. The results show significant improvements in terms of reducing waiting time and increasing efficiencies. Manuscript profile
      • Open Access Article

        5 - Review of the Commercialization Linear Model
        Ayda Matin Shadi Mohammad zadeh
        The master key of the world today is the creation of value. The entry approach to the today’s business world is technology and the master key of the technology is commercialization and value added created by it. Commercialization is the conversion process of the new tec More
        The master key of the world today is the creation of value. The entry approach to the today’s business world is technology and the master key of the technology is commercialization and value added created by it. Commercialization is the conversion process of the new technologies to the commercially successful products. Commercialization is containing different arrays of technical, commercial and financial process which converts the new technology into the useful products or services. In other word, commercialization of research findings is the link between technology and market and the focus of it is on the end rings of value chain. Since delivering a product to the market can be the guarantee of organization success and survival, commercialization, the technical knowledge is known as a vital factor. In research organizations, research doesn’t have meaning without product commercialization. Because producing or testing an idea seems useless without access to the product special customers. In order to apply the concept of commercialization in organizations, it’s necessary to be familiar with the commercialization models. A classification of commercialization models are classified into two categories: linear and functional. Due to the importance of linear models, in this article after checking the concept of commercialization, we will check the most important commercial linear models. The linear models are the Goldsmith, Kokobu, Cooper, Rothwell & Zegfeld model, Andrew & Sirkin, Jolley, and the Yeong–Deok Lee models. Manuscript profile
      • Open Access Article

        6 - Comparative Study of Technology Transfer Models
        Hassanali Aghajani Ramin Farzadfar
        Today's world is a world of enormous advances in phenomena, in which technology is considered one of the most important factors in the production of goods and services. Technology transfer is a complex and difficult process that without adequate research and study may l More
        Today's world is a world of enormous advances in phenomena, in which technology is considered one of the most important factors in the production of goods and services. Technology transfer is a complex and difficult process that without adequate research and study may lead to wasting money, time and technology weakening. The purpose of this study is to provide a framework to examine the factors affecting technology transfer with the comparative approach. Therefore, we first briefly discussed the definition of technology transfer and then technology transfer models were discussed in detail. Subsequently, examples of studies conducted in Iran to better understand the issues were presented. Results were obtained by comparing the different theoretical perspectives, and factors affecting technology transfer in ten overall categories of familiarity with market, willingness and ability of the technology transfer and technology receptor, level of technological risk and uncertainty, technology life cycle, organizational interactions, nature of the technology, the aim of the cooperation, economic and financial factors, characteristics of the technology holder (source) and R&D activities were introduced. Each of these factors includes indicators which can be used to assess the models of technology transfer. Finally, based on the findings, the proposed framework is suggested to improve the success and effectiveness of technology transfer projects in Iran. Manuscript profile
      • Open Access Article

        7 - Business Models; Principles, Evaluation, Innovation
        Manochehr Manteghi Fatemeh Sabeti Saeedi
        These days, organizations environment has become more competitive. According to business researchers, achieving a competitive position for the company is possible only by the proper business model. A successful business model indicates a better option so that it can off More
        These days, organizations environment has become more competitive. According to business researchers, achieving a competitive position for the company is possible only by the proper business model. A successful business model indicates a better option so that it can offer greater value to a distinct group of customers and bring greater benefits to the company. At the start of a business, failure to identify an appropriate business model, leads to the failure of organizations to achieving its goals. Despite the importance of this issue, there is no standard for the definitions and components of business models. Hence, in this study, definitions and components of business models are discussed, according to the different approaches in modeling business models. However, merely having a good business model at the inception of a company is not enough; what is more important is utilizing and maintaining a proper business model over the life of the institution.The power of a business model is such that it can be a powerful tool for analyzing, testing, and evaluating organization's strategic options. Therefore, an organization business model evaluation as a strategic decision-making process will never stop and can be a basis for continuous improvement of the business. Business model evaluation differs according to the levels and units of analysis. In this study,by reviewing the different studies, the most important criteria and methods of business model evaluation has been proposed.Business models are the representation of businesses at a specific time. Rapid technological, economical, cultural and political changes lead to a more complex organizations environmentand dynamic business evolution. This causes instability of business models. Therefore, they change by the development of businesses. Hence, business model innovation has become one of the most important issues in management science. This concept has been studied in the final part of this study. Manuscript profile
      • Open Access Article

        8 - Theories and Models of Relationship Between Industry and University in Knowledge-based Economy
        Hamzeh Samadi Hosein Samadi Miyarkalaei
        University and Industry are the most important and influent institutions in social, political and cultural development and society’s economic and technological improvements. The improvement in the relationship between science and technology, the integration of science a More
        University and Industry are the most important and influent institutions in social, political and cultural development and society’s economic and technological improvements. The improvement in the relationship between science and technology, the integration of science and industry, the appearance of industries based on science, the use of science as a means to generate competitive advantages on the part of the firms, as well as the globalization of the economy and internationalization of technology, are some of the reasons which justify cooperative relationships between firms and research organizations. Developing relations between Industry and University by cause and positive effect on technological, economic and social changes and transformations was noticed by strategists, politicians and university and industry planners, and was more effort toward creating an effective linkage between university and industry. The 21st century is the century of knowledge-based international economic competition. Industry without online knowledge will surely die and knowledge without applying in industrial operation is not valueless, necessitating the connection between Industry and University. The present paper aims to review the existed theories and models of relationship between Industry, University and other influential institutions in knowledge-based economy. In this study, we reviewed “Triple Helix models TH1, TH2, TH3” (Etzkowitz and Leydesdorff), Quadruple Helix (Carayannis and Campbell), “Quintuple Helix” (Carayannis and Campbell), and represented and reviewed the “Islamic Republic of Iran’s’ Regional Quintuple Helix” (Samadi Miarkolaei), and “N-Tuple of Helices” between Industry and University (Leydesdorff), followed by presenting some suggestions to improve relations between Industry and University. Manuscript profile
      • Open Access Article

        9 - The Role of Culture in Entrepreneurial Alertness in Iran Based on GEM Data
        Ehsan Mehraban Sabina Nobary
        Investigating this question that why entrepreneurial indexes in Iran have got no desirable place in relation to other similar countries and also pondering culture as a very important parameter in the formation of entrepreneurs behavior has resulted in this new question More
        Investigating this question that why entrepreneurial indexes in Iran have got no desirable place in relation to other similar countries and also pondering culture as a very important parameter in the formation of entrepreneurs behavior has resulted in this new question that how culture could affect the entrepreneurship in that country. Entrepreneurial Alertness as a critical index in the entrepreneurship means that discovering new opportunities is also discussed as the chosen parameter of entrepreneurship and its relation to culture is analyzed. To study Iranian culture we use credible Hofstede method which enables us to compare cultures of many countries by its four dimensions: power distance, masculinity, individuality and uncertainty avoidance; we also use GEM reports that are related to the entrepreneurship condition in Iran in contrast to other world countries. By investigating the culture based on Hofstede Model of different countries in addition to entrepreneurship alertness and comparison with Iran indexes reported, we may conclude that cultural changes happened on the basis of dimensions of Hofstede as described before against the entrepreneurship indexes such as perceived opportunities in the years of study taken in Iran, i.e. these dimensions have been changed in a way that is not pro to entrepreneurial alertness increase, So that loss of risk taking and also increase of power distance as two dimensions of Hofstede model may decrease the entrepreneurship alertness which results in a total mitigation of entrepreneurship growth. Manuscript profile
      • Open Access Article

        10 - Commercialization in Innovation Management and Introduce Major Commercialization Models for High Tech Industries
        Jahangir Yadoollahi Farsi Zahra Kalanhaei
        Today, the biggest challenge which researchers, companies and investors are faced with is how and by using which strategies they can make new science and technologies profitable. So we should find the problem in commercialization process and state of the opportunity exp More
        Today, the biggest challenge which researchers, companies and investors are faced with is how and by using which strategies they can make new science and technologies profitable. So we should find the problem in commercialization process and state of the opportunity exploitation. The decision of the “right” time to exploit opportunities is an important one in creating a successful business. Commercialization is the important part of innovation process and it’s an inevitable phase of idea to the market journey for every products. Commercialization is an attempt to profit from innovation by incorporating new technologies into products, processes, and services and selling them in the marketplace. For many new technologies, commercialization implies scaling up from prototype to volume manufacturing and committing greater resources to marketing and sales activities. Commercialization strategies indicate different ways of exploitation of researches and technologies that researchers and start-up companies need them for transferring knowledge from concept to the market. On the other hand, decisions to commercialize new technology are closely linked to characteristics of the innovation system in which the firm operates. Choosing a proper Commercialization strategy and also a model is one of the most crucial decisions a firm makes in terms of its ability to profit from technologies developed within the firm. In this article, we define commercialization process and the importance of this issue. Then we introduce some models and strategies used for technology commercialization. Manuscript profile
      • Open Access Article

        11 - Proposing the most appropriate selectionmodel of technology transfer method, with using Analytical Hierarchy Process technique: a Case Study in Iran Khodro Diesel Company
        Ehsan Dehghani Mostafa Mablaghi
        Technology transfer is a sensitive and complicated process that if not done with knowledge and research, will lead to costs and also huge losses. while the audience of this process are mainly developing countries, it can be noted that studying and investigating the proc More
        Technology transfer is a sensitive and complicated process that if not done with knowledge and research, will lead to costs and also huge losses. while the audience of this process are mainly developing countries, it can be noted that studying and investigating the process of technology transfer to developing countries, generally shows weaknesses due to ignorance of the terms, conditions and requirements available, and also the policies and goals of technology transfer, that transferor will follow them, leading to irreversible failures, and the applicant has prevented from obtaining the original technology. Hence, in this study, due to the importance of technology and its transfer in the automobile industry, while focusing on the factors influencing this process in Iran Khodro Diesel Company, that is among the largest and most important domestic automakers, it has been tried that the weaknesses and factors that influence the process and provoke these weaknesses have been detected. Also those transfer methods of technology which are according to national polices and strategies, have led to less dependence, and further, after discussion with experts and specialists in this field survey, and using process models, hierarchical analysis, in the Expert Choice soft wear, to compare any of existing standards and methods are discussed, and the best methods, in order of preference, are introduced. And finally, all research results and achievements are summarized in terms of the most appropriateselection model of technology transfer method, and algorithm design, which help to facility decision-making in this selection, and also recommended to other companies in this industry. Manuscript profile
      • Open Access Article

        12 - Open Innovation Process and Firms Obsorptive
        GHazaleh Javid Jafar Bagheri Nejad
        Open innovation and absorptive capacity are two popular concepts in contemporary innovation management literature. firms' absorptive capacity, as it has been defined by Cohen and Levinthal (1990), determines their ability to in-source externally developed technology or More
        Open innovation and absorptive capacity are two popular concepts in contemporary innovation management literature. firms' absorptive capacity, as it has been defined by Cohen and Levinthal (1990), determines their ability to in-source externally developed technology or ideas. In this paper, we tie these two concepts to each other and prove how the recent insights about open innovation can advance our understanding of absorptive capacity. External technology sourcing is becoming more important for a number of reasons: Shortening technology life cycles, emerging technologies with the potential to disrupt market leaders' positions, sharing costs and risks associated with science based technology, globalization of the R&D activities as a response of companies to the greater dissemination of knowledge throughout the world, the growing importance of seed and venture capital to finance excellent business ideas, etc... These inter-organizational knowledge flows do not materialize automatically and firms have to develop skills to tap into external sources of technology. Furthermore, absorptive capacity is crucial in explaining why some companies are better than others in creating and capturing value from in-sourcing externally developed technology and technological collaboration with innovation partners. Hence, absorptive capacity and the outside-in dimension of open innovation are necessarily linked to each other. The purpose of this paper is to analyze how absorptive capacity and the outside-in dimension of open innovation can be linked to each other. We focus on the question how complementary between internal and external technology plays a role in open innovation and absorptive capacity of innovating firms. This paper discuss about open innovation around two key factors (humanity & organizational) and relate it to absorptive capacity .Then analyses conceptual model with SWOT. Manuscript profile
      • Open Access Article

        13 - ICT Sector Investigation Regarding Components of Technology Management; Comparing Iran with 35 Selected Countries
        Vahid Zarrabi Bahram Salavati SarCheshmeh Iman Mohammadian Khorasani Mausome Madah
        The main objective of this paper is employing main components of technology management to analyze and evaluate ICT sector situation in Iran compared with 35 selected countries. To this end, a conceptual model for technology management in ICT sector has been developed. T More
        The main objective of this paper is employing main components of technology management to analyze and evaluate ICT sector situation in Iran compared with 35 selected countries. To this end, a conceptual model for technology management in ICT sector has been developed. Then a set of appropriate indicators have been determined and classified by expert panelists to measure core components and supportive components of proposed conceptual model. Considering proposed conceptual model and selected indicators, the cross section data was collected for 35 selected countries from official and widely accepted international reports and datasets such as WDI, ITU, etc. Finally, technology management components in ICT sector of Iran have been compared with 34 selected countries in terms of policy-making issues, facilitating innovation, research and development activities, human resources training, financial support, entrepreneurship enhancement and technology diffusion. Manuscript profile
      • Open Access Article

        14 - Technology acquision methode model peresentation Based on porter industrial competition pattern ‎ In auto part industry
        Kambiuz tALEBI Somayeh Sahebi
        In the path of economical development for promoting technology levels of a country, different methods of acquisition of technology, improving current technology and also developing and boosting a new technology by localizing and also R&D are used. Although transferring More
        In the path of economical development for promoting technology levels of a country, different methods of acquisition of technology, improving current technology and also developing and boosting a new technology by localizing and also R&D are used. Although transferring and technology acquisition is considered as an effective tool in developing industries but importing machineries and industrial tools does not just mean acquisition. The appropriate acquisition is accompanied with technical knowledge and the knowledge of how to use it. In this regard, the balance between technology strategy and business strategy is extremely important on the increase of competitive advantage and also to technology adaption in the national level. The aim of this research is to identify correlation of Porter's five strategic factors with technology acquisition modes with respect to cho and you's technology absorption model and also determine the correlation of these factors with the absorption of technology method and finally provide a model to align strategic and technological goals of company. Nonparametric test is used for achieving research purposes. Chi-square test is used to determine the independence or correlation between independent variables and the dependent variable, and Kendall tau b is used to determine the homogeneity of the criteria. Based on the results, the alternative of buyers bargaining power has the highest correlation with technology acquisition methods. Manuscript profile
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        15 - Assessment of Technology Transfer Process and Determining the Best Practices for Technology Transfer by AHP Model; Case Study: Azarab Industry
        Abbas Khamseh Azadeh Azadi
        One of the problems in the developing countries industry is none productivity of imported technology transferred. The most important element of this is the incompleteness of technology transfer phases and/or lack of usage of the proper technology transfer. Today, compan More
        One of the problems in the developing countries industry is none productivity of imported technology transferred. The most important element of this is the incompleteness of technology transfer phases and/or lack of usage of the proper technology transfer. Today, companies and developing countries in order to bridge the gap with developed countries in terms of innovation and creating competitive advantage, various methods are resorted. One of the most important ones is the transfer of new technologies through which they have been able to compensate much of the distance between them & the developed countries. Technology transfer is possible through different approaches which is determined by the condition of technology transfer and transferee (sender and receiver). But despite this method with its potential opportunities have some implicit threats i.e. if technology is not selected and transferred properly will result in big negative damages and effects. The technology transfer process consists of six major phases and in case of accomplishing all these phases successfully, commercialization of technology transfer will be possible. These six major phases are: selecting &acquisition, matching the imported technology transfer, absorbing the imported technology, applying the imported technology transfer, technology diffusion. We attempt in this investigation to assess the success of Azarab technology transfer industry and at the end we try to determine the best practices for technology transfer by use of AHP model. Manuscript profile
      • Open Access Article

        16 - Introducing an applied model for the Iranian Single window for SMEs: a public private partnership approach
        Seyed mehdi Sadat Rasool Hasan talebi
        Single window for SMEs, enroll as an information technology which bridges between SMEs and service suppliers specially government authorities. Single window is a long lasting concept and the ideal of all of service user, in the case SMEs. Such a system also have so much More
        Single window for SMEs, enroll as an information technology which bridges between SMEs and service suppliers specially government authorities. Single window is a long lasting concept and the ideal of all of service user, in the case SMEs. Such a system also have so much benefits for all of its partners, include reducing costs and time and increasing Quality and knowledge management. Successful Implementation of Single window is due to good planning and having an applied experienced model which includes all of the important aspects of the issue for granted. This paper introduces a novel applied model based on 6C conceptual model and successful projects lessons learnt for Iran SMEs; the projects and their PPP model needed to be investigated is followed. The results will be helpful for developing countries to run similar projects. Manuscript profile
      • Open Access Article

        17 - Nolans life cycle model: An Instrument for IT/IS Planning
        Mohammadjavad Ghorbani Abdoreza Shakeri
        In this paper we study Nolan’s life cycle models and explain it as an Instrument for IT Planning. In this world that competition is developed libertine, use of IT to access to competition advantage is necessary for all companies and is a more important key for companies More
        In this paper we study Nolan’s life cycle models and explain it as an Instrument for IT Planning. In this world that competition is developed libertine, use of IT to access to competition advantage is necessary for all companies and is a more important key for companies' survival guaranty. However use of IT costs a lot, implementing unplanned IT probably burden heavy problems to companies. So the organizations try to decrease these threats and access to IT opportunities, using IT planning to implement IT/IS. Environment produces different opportunities and threats to companies. So organizations should recognize all their characteristics and use of opportunities to decrease threats. Although we have different models and methodologies that explain all of IT/IS implementation stages, but Nolan’s life cycle model is a more important and famous in IT/IS planning stage. In this article we explain Nolan’s life cycle model and finally we explore relationship between managerial styles, participation and system success in each stage of model. Manuscript profile
      • Open Access Article

        18 - Application of Framing for Enhancing Elites Participation in Electronic Idea Bank
        Behrooz Zarei Fateme Saghafi Amir Emami
        Establishment of elites database for receiving the experts' and elites' ideas to solve the problems of society will enhance the efficiency of public projects investments. In the paper, a theory based on elite's cognitive psychology to create optimal cooperation with th More
        Establishment of elites database for receiving the experts' and elites' ideas to solve the problems of society will enhance the efficiency of public projects investments. In the paper, a theory based on elite's cognitive psychology to create optimal cooperation with the idea bank will be presented as framing. For this purpose, elites' mental models were extracted from interviews with them based on framing method. Then simulation of framing format for elites who have the ability to present ideas in an electronic idea bank was conducted by the questionnaire. The results of research show the effects of farming in idea bank. The results showed that the behavior of elites can be predictable based on framing effects. Using the results of this paper for classifying the rewards portfolio of people with the help of framing theory will reduce the cost of electronic idea bank. Manuscript profile
      • Open Access Article

        19 - The role of Porters 5 Competitive Forces in selecting e-business model in auto industry (Case study: Iran Khodro)
        Mohsen Shafiei Nik Abadi Auzam Jalili bolhasani
        The main purpose of present article is assessing the Porter's 5 Competitive Forces in selecting e-business model in auto industry. These five forces include threatening the new competitors, Suppliers' bargaining power, Buyers' Bargaining Power, Competition between all c More
        The main purpose of present article is assessing the Porter's 5 Competitive Forces in selecting e-business model in auto industry. These five forces include threatening the new competitors, Suppliers' bargaining power, Buyers' Bargaining Power, Competition between all companies in an industry, Product and service replacement power. These Competitive Forces were surveyed in auto industry. The survey was done in Iran Khodro and Saipa, since these two Iranian reliable auto manufacturing companies have got the highest share of Iranian auto market. In this survey, the role of All Porter's 5 Competitive Forces in selecting e-business model was approved. Then, as a case study in Iran khodro, researchers measured the Competitive Forces in this company and analyzed the ability of this company against industrial environmental changes in selecting e-business model. Manuscript profile
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        20 - Knowledge Management Establishment In Tehran Municipality And Presenting Application Model
        Ali Rabiei Zeynab Khajavi
        Knowledge management is a critical success factor in today's enterprises. The efficacy of a knowledge management (KM) project depends heavily on a successful coordination of issues such as corporate culture, organizational processes, human resource management and inform More
        Knowledge management is a critical success factor in today's enterprises. The efficacy of a knowledge management (KM) project depends heavily on a successful coordination of issues such as corporate culture, organizational processes, human resource management and information technology. This research has been conducted with an applied purpose and a descriptive method. Reviewing the status of indicators, structure, culture, technology, human resources, knowledge process and leadership in Tehran municipality for the establishment of knowledge management have been obtained from questionnaires through analyzing data. Then based on the highest mean encountering test(Friedman test) priorities have been classified. The statistics in this research include senior managers, middle managers, supervisors and experts of Tehran municipality which makes 1057 people all together. Among them, 285 were studied as samples. The analysis proved the appropriateness of establishing Knowledge Management in the organization. Human resources indicators, structure, knowledge processes, technology and culture are the next priorities. Manuscript profile
      • Open Access Article

        21 - Typology of Science & Technology Parks with Knowledge Management Trend
        Saeid Kharghani Mino Selseleh
        Lack of integration between research and technology, and the gap between scientific ideas and goods & services, are clear facts of todays life. Developed countries have invited creative solutions to overcome such challenges. Science and Technology parks are among them, More
        Lack of integration between research and technology, and the gap between scientific ideas and goods & services, are clear facts of todays life. Developed countries have invited creative solutions to overcome such challenges. Science and Technology parks are among them, which have critical roles in integrating knowledge management loops (including creation, sharing, and applying) in the cycle of knowledge management. Science and Technology parks enable the companies to apply immediately the knowledge which has been created by the knowledge workers and scientists. In this article after reviewing the knowledge management literature, Science and Technology parks typologies is under survey. The relation between this typologies and entrepreneurship and the common points among different Science and Technology Parks are the next points. The final review is about the outcomes of applying knowledge management procedure in the Science and Technology parks. Manuscript profile
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        22 - Typology of Technology Roadmaps
        Ali Forghani Ashkan Hagh bin
        In past two decades, Technology Roadmapping (TRM) became a popular technique at firm, industry and national level in developed countries. TRMs can take various forms, but generally comprise time-based multilayer charts linking technology developments to drivers and mark More
        In past two decades, Technology Roadmapping (TRM) became a popular technique at firm, industry and national level in developed countries. TRMs can take various forms, but generally comprise time-based multilayer charts linking technology developments to drivers and market trends. This article attempts to categorize different TRMs by presenting diversity of their applications, deploying levels, graphical formats, nature of technologies and different roadmapping approaches. Technology roadmapping is a flexible approach that can be used for various purposes. Although TRM has different shapes, but basic principles are the same. Thus process of developing a TRM is of special importance that present article attempts to explain different aspects of this process. Manuscript profile
      • Open Access Article

        23 - The Role of Processes Integration in Selecting E-business Model in Automobile Industry: A Case Study in Iran Khodro Company
        Mohsen Shafiei Nik Abadi Ali Khatami firozabadi
        Use of E-businesses is considered as a necessity for getting Competitive Advantage. Selecting and Implementing E-business Models needs different inter-organization and intra-organization Backgrounds. One of the most important Backgrounds is integration in internal and e More
        Use of E-businesses is considered as a necessity for getting Competitive Advantage. Selecting and Implementing E-business Models needs different inter-organization and intra-organization Backgrounds. One of the most important Backgrounds is integration in internal and external processes in a company. In this article at first, different processes in Enterprise Resource Planning system is identified. Then, Importance of Integration for selecting and Implementing E-business in Automobile Industry is surveyed. At last, as a case study, the Integration in Internal and External Processes in Iran Khodro Company is measured. Manuscript profile
      • Open Access Article

        24 - Technology Performance Measurement Using Hybrid Model
        Safar Fazli Vahed Agheshlouei
        In the present competitive age, the organizations try to gain competitive edge. In order to gain competitive edge, the managers need to have some information about the function of their organizations and to decide how to improve them. Therefore it is necessary to use a More
        In the present competitive age, the organizations try to gain competitive edge. In order to gain competitive edge, the managers need to have some information about the function of their organizations and to decide how to improve them. Therefore it is necessary to use a method to gather the information about the performance. There are various methods to evaluate the performance in which the criteria for efficiency of units is that they should be placed in efficiency frontier. These methods ignore the role of no-zero input slack and output slack variables in production and consequently lead to lack of enough accuracy in evaluating the units functions. In this article, the Hybrid model is used in six Decision Making Units (DMUs) and according to results, it is presented as a more accurate and comprehensive measure of evaluation, and efforts have been made to present more realistic results for making decisions. Manuscript profile
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        25 - Modeling and Implementing Supply Chain Management in Small and Medium Enterprises
        Hadi Heydari
        In the past decades, the cooperation of organizations was based on the short-term to gain maximum profit in a short time. Today, lots of Small and Medium Enterprises (SMEs) that has been established in Technology Parks wants to cooperate to have more profit in long term More
        In the past decades, the cooperation of organizations was based on the short-term to gain maximum profit in a short time. Today, lots of Small and Medium Enterprises (SMEs) that has been established in Technology Parks wants to cooperate to have more profit in long term relation. Nowadays, in order to produce a product or to present a service, different organizations should work together. Therefore, supply chain management is one of the best ways to have more profit, long-term relationship and to share the information between Small and Medium Enterprises. In this paper, we try to explain the history of supply chain management and the method of organizing and defining supply chain management and its main features. In addition, we will explain the efficient elements for organizing supply chain management and supply chain operating reference model. Moreover, based on an inspection from different text sources, different fields and the method of descriptive study, we will look at the result of supply chain management in SMEs that include: improvement of customer relationship, improvement of the time from order to the issue of invoices, improvement of physical material relation between suppliers and customers, improvement of the connections with the market, improvement of demand forecasting to meet the order and improvement the process of supply chain. Also, in this paper we will look at how to inplement supply chain management in SMEs. Keywords: Supply Chain Management, Planning, Supply, SCOR Model Manuscript profile
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        26 - A Pyramid Model for Networking of knowledge-based companies
        Ehsan Golshiri
        In this article discussion how is to create the Cooperative network among knowledge-based companies to get best rivalry. With a pyramid model describes the Cooperative Network relation such as management, technology and economical conditions. Each company or proficiency More
        In this article discussion how is to create the Cooperative network among knowledge-based companies to get best rivalry. With a pyramid model describes the Cooperative Network relation such as management, technology and economical conditions. Each company or proficiency set on one face of pyramid, and relation in network simulated with pyramids sides. This model has some profits in work distribution and covers all of the dimensions of the project. We used principles of geometric and simulation for pyramid model. Manuscript profile
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        27 - Technology strategy and position based models
        Seyed Habibollah Tabatabaeiyan Afsoon Fahtollahi
        In the two recent decades, Technology Strategy is especially concerned as a vital necessity of firms and industries. As a consequence too many different models and approaches have been developed by professors on this era. This article, at first takes a survey on the con More
        In the two recent decades, Technology Strategy is especially concerned as a vital necessity of firms and industries. As a consequence too many different models and approaches have been developed by professors on this era. This article, at first takes a survey on the concepts of technology and technology strategy. Then it will categorize the different perspectives upon the position of the technology strategy among the business strategy, and then the most important one will be explained. Furthermore, after a brief explanation on technology strategy dimensions, the evolution of managerial approaches will be described. In this paper we have also introduced the characteristics of different approaches for developing technology strategy, especially by positioning based approach, and the well known models of positioning based approach for developing technology strategy are described. As a conclusion, models are getting compared to each other within a table under the basis of deployment steps of models, level of application, key strategic decisions and being product or process technology oriented Manuscript profile
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        28 - The role of research and development in economic development of the countries
        Mahnaz Rabiei
        The cost of research and development and technology improvement result in cost decrease, productivity improvement and export growth. New Technologies cause enhancement in production factors and create further variations in productions. Furthermore, technologies create c More
        The cost of research and development and technology improvement result in cost decrease, productivity improvement and export growth. New Technologies cause enhancement in production factors and create further variations in productions. Furthermore, technologies create changes in comparative cost of production, and increase the comparative advantages in corporations and ultimately in the countries. Research, development and innovation costs, and new technologies allow corporations to improve their production abilities; thus resulting in capacity growth, cost reduction, quality improvement, and timely delivery. Unique characteristics of Innovation and new ideas are not challengeable. For example, achievements in a new method, will give others easier access, without causing interruptions to the previous users. Therefore, such products are produced once and can be mass-produced then after. In this article, the importance of research and development in the growth of value added through an endogenous growth is explained. While revising Romer's endogenous model of growth, a mathematic model for Iran's economic growth was made and the effects of R&D, spillovers resulted from R&D, labor force, physical capital and human resource based on OLS was evaluated. While considering the effects of innovation management in R&D improvement, other effects of innovation management were also analyzed. This article intends to analyze the effects of R&D throughout the country and innovation management within corporations to obtain economic growth Manuscript profile
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        29 - knowledge capital reporting in knowledge based enterprises using the ARC model
        Mausome Madah Bahram Salavati SarCheshmeh
        In knowledge based economy, the most successful enterprises are the ones who efficiently utilize their intangible knowledge capital. It is also considering that the term "Knowledge based enterprises" refers to enterprises that use their knowledge capital in order to com More
        In knowledge based economy, the most successful enterprises are the ones who efficiently utilize their intangible knowledge capital. It is also considering that the term "Knowledge based enterprises" refers to enterprises that use their knowledge capital in order to compete against one another. In knowledge based view, profit is the result of commercialization of new ideas and innovations. In this respect, managers of knowledge based enterprises realize that their knowledge capital extent of their enterprises play a vital role in their business continuance. However, in practice managers usually are not aware of the value of knowledge capital or do not know how to measure it. Moreover, Knowledge capital analysis is not considered in the annual reports and balance sheets, leading complications for the managers to estimate its quantity and quality. It is also considering that the issue has also international importance in addition to its obvious internal significance. According to the latest studies, the major challenge that knowledge based enterprises (especially new born enterprises) face in the resent years has been the requirement to attract financial resources. Moreover, since most of the results and consequences of knowledge based enterprises are intangible knowledge outcomes, the requirement of communication with stakeholders and investors emphasizes the need of external knowledge capital reporting. In this respect, modeling and involving a good arrangement for reporting knowledge capital seems to be essential. The current paper includes a practical structure for reporting knowledge capital in knowledge based enterprises, using the ARC model Manuscript profile
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        30 - Approaches for Technology Assessment and Selection for Developing Countries- A ToT Model
        Nawar Khan M Akhtar
        Transfer of technology plays a pivotal role in the industrialization of developing countries. The challenge faced by these countries is the non-avail of Transfer of Technology (ToT) model that can depict the technology transfer process by involving the internal and exte More
        Transfer of technology plays a pivotal role in the industrialization of developing countries. The challenge faced by these countries is the non-avail of Transfer of Technology (ToT) model that can depict the technology transfer process by involving the internal and external factors. As the technology assessment and selection is the main process in ToT, so this paper focuses on this area and propose two approaches for development of a ToT model. Also existing analytical approaches to technology evaluation and selection, such as engineering-economic analysis, cost benefit analysis and optimization techniques have limited applicability due to imprecise and non-quantifiable evaluation of variable and factors. This paper proposes approaches to assess technology on both quantitative and qualitative bases simultaneously, involving all internal and external factors (forces) that affect the entire ToT process. Manuscript profile
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        31 - Technology Strategy and Resource Base Approach
        Omid Majd Rahim Abadi Seyed Habibollah Tabatabaeiyan
        This article takes a look on the concepts of technology strategy as well as providing detail information on process oriented approach. The other aim of this article is to show the position of the technology strategy among the business strategy and nominate different per More
        This article takes a look on the concepts of technology strategy as well as providing detail information on process oriented approach. The other aim of this article is to show the position of the technology strategy among the business strategy and nominate different perspectives upon this issue, and then two important perspectives will be explained. Following, the charactristics of different approaches for developing techgnology strategy, especially resource base approach, are introduced and the well known models of resource base approach for developing technology strategy are described. As the conclusion, models are getting compared to each other within a table under the basis of deployment steps of models, level of application, key strategic decision and product/process technology oriented. Manuscript profile
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        32 - Proposing a Model to Recognize Dimensions and Measure the Absorption Capacity A Case Study of Nanotechnology in Iran
        Hosein Gholizadeh Alireza Moeini Ali Bonyadi Naeini Mehdi Mohammadi
        In this research some of impressive indices of absorption capacity are specified. In addition the most effective indices in creation of value from foreign technology and using probable opportunities are identified. Literature review, expert opinion considering and growi More
        In this research some of impressive indices of absorption capacity are specified. In addition the most effective indices in creation of value from foreign technology and using probable opportunities are identified. Literature review, expert opinion considering and growing ideas theorem leads us to a classification for absorption capacity dimensions and finally with a gradual correction, a conceptual model is developed. Based upon basic model, a questionnaire designed with 29 questions and 600 of them distributed in target society. 267 questionnaires returned and the results with Exploratory Function Analysis (EFA) surveyed. In the first step, results showed that there are 9 fundamental factors which consist of 29 main elements and 1 fundamental factor added by using the model which designed with literature review. In the second step, 10 elements of first step had been included in 5 factors. Structural model of equations considered for both two steps. Outcomes confirm the first extracted model. The most important factors specified, are respectively: Maintenance 0.84, Exploring 0.55, interactional competence 0.46, internal capacities 0.35 and evolution 0.21. All of these factors could be an underlay for strategies decisions of Iran. Manuscript profile
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        33 - Benchmarking the Design and Implement Approaches for Knowledge Management
        Mohammadreza Hamidi zadeh
        To reach bright diagnosis from others, experiences and alternatives is not only the way to familiar with guidelines of future plans, but although it is a fine policy to learn from doing, processes, methods and techniques along with weaknesses and strengths coming from d More
        To reach bright diagnosis from others, experiences and alternatives is not only the way to familiar with guidelines of future plans, but although it is a fine policy to learn from doing, processes, methods and techniques along with weaknesses and strengths coming from design and implement K.M. The papers objective is to show how to gather and represent K.Ms firm & how to use them for K.M.S. Different paradigms to be used to analysis K.M. based on benchmarking because utilizing them for Iranians firm is very important theme. The outlines of the paper based on strategic priorities and management commitment by survey different cases to catch fine intuition from individual K. and org.K. . K.M. principles, implement alternatives, gather, present, disseminate and measure KM, K. Environment explanation for formatting K. types and sources. The papers approaches extended on benching firms procedures about them. Manuscript profile
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        34 - Technomart, the Missing Link in Knowledg- based Economy
        Saeed Samadi Amin Kolahdooz Seyed reza Hoseini
        Knowledge- based economic development has been defined as creating value in the society through wisdom , knowledge and technology. Establishing a system output of which is such a development needs infrastructures for commercialization research outcomes and facilitating More
        Knowledge- based economic development has been defined as creating value in the society through wisdom , knowledge and technology. Establishing a system output of which is such a development needs infrastructures for commercialization research outcomes and facilitating technological exchanges. Science & Technology Parks (STPs) have been founded in order to lesson the mismatch between university researches and its turning into technology. However the process of Technology commercial development witch in turn includes 5 sub- process (generation, transfer, attraction and domestication, distribution and documentation) is still inharmoniously and incompletely going on A stale- of the- art structure facilitating technology exchange, and extremely facilitates the connection between technology resources and users. This paper is portraying the techno mart as one of the vital structures in developing and commercializing the technology and fields of its services and then examining the typology of its relationship with science & technology parks, universities and research institutes. Manuscript profile
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        35 - Investigating and evaluating of different incubators models
        Iman Mohammadian Khorasani Habibollah Asghari
        ncubators assist emerging ventures by providing support services and assistance in developing their business. We map business incubators into four categories: Business Innovation Centers (BICs), University Business Incubators (UBIs), Independent Private Incubators (IPIs More
        ncubators assist emerging ventures by providing support services and assistance in developing their business. We map business incubators into four categories: Business Innovation Centers (BICs), University Business Incubators (UBIs), Independent Private Incubators (IPIs) and Corporate Private Incubators (CPIs). We then argue that the variety of incubating organization is driven by the evolution of companies, requirements and needs, which encourage incubators to differentiate the range of services that they offer. We believe that differences in the way incubators run their business can be described by two main incubating models (model 1 and model 2), providing incubators with useful indications on how to position themselves strategically. We identify a list of incubator "characterizing" variable to highlight the main differences between the four types of incubators and to describe the incubating models. Manuscript profile
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        36 - Assess an Enterprise Resource Planning System (ERP) Applying by the Success of DeLone & McLean’s Model; Case Study: id IKCO
        Anahita  Safajoo Mahdi  Rezaei Khatir Sajjad  Shokohyar
        In today’s dynamic and competitive business environment which is rapidly changing, the development and deployment of modern information systems have received much attention by managers. The use of such systems has left a significant impact on facilitating the management More
        In today’s dynamic and competitive business environment which is rapidly changing, the development and deployment of modern information systems have received much attention by managers. The use of such systems has left a significant impact on facilitating the management process. Thus, by providing the means of information production, process and distribution among different levels of management, managers have been enabled to monitor the flow of information in their organizations, relying on more knowledge to apply more determined and technical management. To achieve this goal, information systems have been paid due attention while organizations invest heavily in developing information systems. Therefore, it is vital to evaluate the success of information systems in order to understand their value and efficiency and justify the huge amount of investment made in the development of such systems. The present study was aimed at evaluating the success of information systems (Enterprise Resource Planning) in Iran Khodro Company using Delone and MacLean model. A questionnaire was designed based on six criteria including the quality of information, the quality of system, the quality of service, user satisfaction, the use of system and individual impact. The statistical society of research of 25000 people including managers, experts and employees in Iran Khodro car manufacturing company.379 samples were the required sample size, determined from the formula .The research in terms of objective is an applied research and in terms of methodology and implementation is the kind of descriptive analytic research with an emphasis on the correlation branch. First, the variables were described by statistical tables and indices using SPSS. Structural equation modeling was used to analyze data, test hypotheses and generalize the results to population using LISREL. The results of this research show that the acceptance of a system of information, especially from prospective of end users, arising from the ratio between the person and information systems. Finally, solutions have been provided to improve the refuted hypotheses. Manuscript profile
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        37 - Presentation of Human Resource Productivity Model by a Hybrid ESCOP-BSC Approaches
        Reza Aghaei
        T oday, all countries are seeking promotions in productivity field which can obtain more national production by using fewer resources. This is because of the direct relationship between per income of each country and its productivity rate. One of the most important fac More
        T oday, all countries are seeking promotions in productivity field which can obtain more national production by using fewer resources. This is because of the direct relationship between per income of each country and its productivity rate. One of the most important factors in promoting the goals of management in organization are experts’ resources. Therefore, skilled labor are known as a fundamental invest and organization`s success factor. So, the procedures should be modified and the affairs be improved for organization`s success and survival and this creates by making organization`s and employees more productive. On the other word, an organization which can present better and efficient services and lower costs with effectiveness will be more succeed. This study aims to review the related literature and models of productivity, over the past twenty years, to identify the most important factors affecting on the productivity of human resources and to provide the most appropriate human resource productivity model. This study tries to develop the current findings about the principles and rules of human resource productivity using current resources by a library technique. The results showed that the affecting factors on the productivity of manpower to forty-seven indicators that the integrated model of ESCAP and the Balanced Scorecard, a conceptual model by a hybrid SCOP-BSC model encompasses forty seven criterion which are classified into four factors as bellow: technology and knowledge, customer, techniques and process and organizational. Manuscript profile
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        38 - Contract Research Model Nonoccurrence with the Research and Technology Organizations Mission in Technology Development
        Reza Bandarian
        Due to the Research and Technology Organizations (RTOs) lack of relation with industry and their tendency to do activities more closer to the universities, which had led to their inefficiency in carrying out their primary mission, since thirty years ago, governments in More
        Due to the Research and Technology Organizations (RTOs) lack of relation with industry and their tendency to do activities more closer to the universities, which had led to their inefficiency in carrying out their primary mission, since thirty years ago, governments in many countries by cuts the RTOs governmental budget have directed them to financing through industry research budgets, and in some cases, through cut the state budgets, the RTOs were forced to acquiring income (in order to self-sufficiency). Accordingly, another type of research organizations as Contract Research Organizations (CRO) was formed. In this paper, in order to answer the question of whether a contract research model is consistent with the RTOs mission in technology development or not. First, the issue had reviewed historically and then the process of contract research and independent research and their characteristics were investigated and based on that the conclusions and recommendations are offered. The results shows that carrying out the technology development research by the RTOs in the form of a contract research between the industry firms and the RTOs, due to conflict with the requirements of technology development and working conditions of the RTOs is not a good choice and independent research approach is recommended as the most suitable method. Manuscript profile
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        39 - Identify appropriate methods to block the flow of income businesses (Case Study: Firm ideal wallpaper (wallpaper industry))
        Sedigheh Bahrami Komeyl ali abdollahi
        Today's business environment is challenging and constantly changing face, trade and business, one of the most important areas that the adoption of information technologies is severely affected, many methods Earn evolved and new methods and frequency values ​​into being More
        Today's business environment is challenging and constantly changing face, trade and business, one of the most important areas that the adoption of information technologies is severely affected, many methods Earn evolved and new methods and frequency values ​​into being established. Business Models Companies a major factor in the success of their performance and the framework to earn money, to three key questions answered are, what activities, how and when to be done? The correct answer to these questions lead to good performance and provide optimal benefits to customers and ultimately profits for the company. If customers are the heart of business models, revenue streams that make up arteries. Companies need to ask themselves what value each customer segment really willing to pay for it? The main purpose of this paper is to identify appropriate methods to block e-business revenues in the industry are ideal for wallpaper. Research based on the theoretical framework given Astrvaldr model. The population in this study, senior managers, personnel of financial, marketing and sales is ideal. Then through semi-structured interviews and analyzed using content analysis Subject to the main component of revenue streams and cost of e-business model can be extracted Manuscript profile
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        40 - Applying Strategic Project Management as a new Approach to Project Management
        Elham  Soltani teymor marjani
        Today, in most project-based organizations, project managers are facing with many challenges. Projects are organizational strategic processes, performed to achieve business goals. Researches indicate a large number of organizations do not achieve the business goals in t More
        Today, in most project-based organizations, project managers are facing with many challenges. Projects are organizational strategic processes, performed to achieve business goals. Researches indicate a large number of organizations do not achieve the business goals in the execution of their projects. Therefore, in order to reduce and control the problems of the projects, the classic project management approach must be changed to strategic project management for optimizing the performance and success of a project. Strategic project management can propel companies to better achieve corporate goals. So, organizations should have a formal planning and execution framework in accordance with the strategic approach, to achieve competitive advantage and better performance. Project managers and teams must learn how to focus the business aspects of their projects and better support their company’s strategy, rather than just focus on meeting traditional time, budget, and performance goals. This paper employs a literature review approach, and presents the description of the strategic project management concept and its difference with classical project management. Then, the strategic project management models that help organizations to achieve success and create a competitive advantage have been reviewed. Finally, the authors have concluded, in order to achieve competitive advantage, project success and better performance of organization, the executive and project managers should consider the strategic aspect of project management and implement strategic project management processes in organization. Manuscript profile
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        41 - Open Innovation & Stakeholders Engagement
        Farzane ryBakhtia Mojtaba Nahid
        The paradox of open innovation lies in the conflict between the practical desire to reap the benefits of open innovation and concern over the risk that others will misappropriate those benefits. Open innovation models bring changes in the firm's approach to strategic ma More
        The paradox of open innovation lies in the conflict between the practical desire to reap the benefits of open innovation and concern over the risk that others will misappropriate those benefits. Open innovation models bring changes in the firm's approach to strategic management of technology. Over the years, as a response to emerges at significant improvements in the competitive environment. Open innovation that we can always make progress because all ideas are good ideas, Also all ideas can be developed, if the idea is worth thinking about, it is worth telling. We are creative and we can get more creative. Stakeholder theory and recent developments in value creation through stakeholder engagement can assist with reconciliation of this inherent structural risk. The limitations of existing open innovation typologies are identified, and a process-based model of open innovation is proposed. The model is then expanded to include stakeholder engagement. When integrated with stakeholder engagement, open innovation processes can be understood to generate benefits beyond the acquisition of specific information sought from external experts. The addition of stakeholder engagement to the open innovation model allows for greater understanding and easier acceptance of the risks inherent in the open innovation process. Therefore this application article uses library overview and in addition to this, it focuses on open innovation literature and some of its models. Also, it Deals with the relationship between open innovation and stakeholder participation And would be try to provide the benefits and risks of engagement to the audience. Manuscript profile
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        42 - Designing a Conceptual Model of Entrepreneurial Competencies of Entrepreneurial Universities’ Graduates
        Mahtab Pouratashi Morteza Parhizkar
        Nowadays, entrepreneurship and the related issues receive special attention in higher education. It is expected that after few years of study at university, the graduates have significant difference with people with no academic learning experience. Since it is essential More
        Nowadays, entrepreneurship and the related issues receive special attention in higher education. It is expected that after few years of study at university, the graduates have significant difference with people with no academic learning experience. Since it is essential to develop entrepreneurial competencies for leading people toward entrepreneurship, it is necessary to recognize and assess entrepreneurial competencies of entrepreneurial universities’ graduates. Accordingly, the aim of this study is to design a conceptual model of entrepreneurial competencies of entrepreneurial universities’ graduates. Entrepreneurial competencies can be studied on the basis of the following cases: components of entrepreneurial competencies, antecedents of entrepreneurial competencies, and outcome of entrepreneurial competencies. According to the results, entrepreneurial competencies are classified in six clusters including: personal and cognitive competence, communication competency, leadership and teamwork competencies, business creation and management competence, economic and marketing competence, and research competence. The mission of university as antecedents to competencies was categorized in three groups including: education, research, and support. Entrepreneurial intention was considered as outcome of entrepreneurial competencies. Finally and with regard to the aforementioned components, a conceptual model of entrepreneurial competencies of graduates, with antecedents and outcome was presented. Manuscript profile
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        43 - Designing the Business Model for Virtual Incubator in Iran
        Amir Maniyan Maryam Khodadad Barmi Ayob Mohamadian
        Business incubator is economic development tools that provide a set of business support resources and services for accelerate to growth and success of entrepreneurial companies. Today, advancement of the internet and moving the businesses toward cyberspace set up a virt More
        Business incubator is economic development tools that provide a set of business support resources and services for accelerate to growth and success of entrepreneurial companies. Today, advancement of the internet and moving the businesses toward cyberspace set up a virtual incubator can be very important, So in other countries are considered. In order of increasing competition firms in various industries and Existing dynamics in business environments, designing the business model can be introduction for starting a successful business. According to this, Attention to business model for virtual business incubators is important. This paper is designing the business model for virtual business incubator in Iran. This design is done by study of related literature, interviews with experts and benchmarking results of several successful virtual business incubators in the world. Currently, there are many models to identify the components of business model and their relationship but Osterwalder 9 element model is known as the most popular and most perfect version. In this paper, the ontology Osterwalder is used in order to designing the business model for virtual business incubator. This design can be efficient step to starting the operational of this national project and can be followed productivity, Enhancing organizational performance and profitability Manuscript profile
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        44 - The Effect of Environmental Pressure on the Firm Performance With an Emphasis on Green Technology Selection (Case Study: Small and Medium-Sized Enterprises of Chemical Paint Production)
        hamid azizmohamadlou sepide mohamadnejad madardi
        Firm performance is one of the most important criteria for evaluating their success . Given the fact that in recent decades concerns about the environment have increased , small and medium - sized enterprises should implement methods to improve their performance in this More
        Firm performance is one of the most important criteria for evaluating their success . Given the fact that in recent decades concerns about the environment have increased , small and medium - sized enterprises should implement methods to improve their performance in this area. One of the methods is selection and deployment of green technologies . his concept has grown in recent years and many organizations have used it as an environmental strategy. Considering the fact that the most important issue for any organization is to improve revenue and profitability , green technology can take an important step in this direction by reducing energy consumption, waste reduction and increase in efficiency. The purpose of this work is to investigate the effect of environmental pressure on the firm performance with an emphasis on selection of green technology. Data are collected through the questionnaire and 75 samples from managers of small and medium-sized enterprises of chemical paint production . For testing the conceptual model , structural equation modeling based on partial least squares method is used . The results of this research show that pressure of macroeconomic circumstances has the most influence on the selection of the green technology , hence improving the environmental performance leads to growth in firm performance. It is anticipated with increasing the pressure of macroeconomic circumstance and government support , industries have tendency to selection of green technology. Manuscript profile
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        45 - Prioritization of Power Distribution Smart Grid Technologies based on the Attractiveness Criteria, Case Study on Mazandaran Power Distribution Company
        1Maral Mohaghegh Babak Shirazi
        A smart grid is the modern power grid to resolve many issues of current power grid systems with higher reliability, self-healing, ability to support renewable energy sources and reduction of environmental impacts. Novelty and necessity of power smart grid knowledge has More
        A smart grid is the modern power grid to resolve many issues of current power grid systems with higher reliability, self-healing, ability to support renewable energy sources and reduction of environmental impacts. Novelty and necessity of power smart grid knowledge has led to feel technologies assessment is needed for development and determination the attractiveness of product and process technologies in this industry. Distribution network is an important part of a power system and nearest part to the consumers that should pay special attention to it. The aim of this study was to prioritize power smart grid technology with respect to the attractiveness criteria in Mazandaran power distributed company. So, the list of key technologies related to power smart grid was prepared. Then 9 criteria were identified. Questionnaire was designed to obtain the experts’ point about the status of each technology in every criteria. Saw is Multiple Attribute Decision Making model for weighing the criteria, determining the relative status of each technology, group decision-making and technology assessment. The results show that moment billing, wireless, load forecasting, energy costs calculating and software are the most important technologies based on the attractiveness in the Mazandaran power distribution company. Also is the basic step for planning, strategy of technologies and time management. Manuscript profile
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        46 - Evidence-based Management: A Bridge for the Gap Between the Management Science and Manager Practice
        Amin Pazhohesh Jahromy
        The practical relevance of management research is an ongoing concern for many management scholars. The source of this concern is that arguments relying on experience and intuition for decision making by the individual manager or Organizational Management Council poll, w More
        The practical relevance of management research is an ongoing concern for many management scholars. The source of this concern is that arguments relying on experience and intuition for decision making by the individual manager or Organizational Management Council poll, would not guarantee achieving organizational goals and realization of the organizational programs. Evidence-based management as a solution to this problem is to combine the best evidence of ideas, research results and research organization in the field of management to make the best decision. The literature on this subject has had a significant increase in the last decade, yet Iran has not been considered, thus, it is difficult to find a Persian article on the subject. The purpose of this paper is to introduce evidence-based management and to provide a mechanism for management more evidence-based and result-oriented than ever. This research has a practical objective, in terms of nature, quality and library method of data collection (secondary studies, meta-synthesis) and is based on an online study of information sources. The article by hypothesizing the premise that managers’ lack awareness of evidence-based approach has led to this concept to be less considered. By reviewing the literature on evidence and classification of evidence, as well as evidence-based management, we offer a five-step model: “What do we need to know?; Finding the evidence; Getting the needed insights ; Communicating the message; Making the right evidence -based decisions”. Manuscript profile
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        47 - From Mass Marketing to One-to-One Electronic Marketing
        Arash Beheshtian-Ardakani Mohammad fathiyan
        Traditional methods of marketing used to focus on covering a large number of customers with the same advertising methods and did not consider the various customer preferences. Despite the high cost of advertising, a small number of target customers were being attracted More
        Traditional methods of marketing used to focus on covering a large number of customers with the same advertising methods and did not consider the various customer preferences. Despite the high cost of advertising, a small number of target customers were being attracted by these methods. With the advancement of information technology, Internet, e-commerce, e-business and e-marketing development models, companies can collect user, information in real-time and at a lower cost. The rapid growth of customer data, competition and new IT capabilities have forced companies to improve marketing strategies by taking direct relationship with customers and execute One-to-One marketing. Response modeling can also be employed to increase the chance of success in one-to-one marketing by identifying the customers who are more likely to respond to marketing activities. In this paper, the weaknesses of mass marketing and the need to move towards new methods of marketing have been proposed. After that, the evolution of marketing strategies from mass and traditional marketing to One-to-One electronic marketing by using information technology has been presented. Then it outlines the main components of one-to-one marketing. By applying the concepts that have been presented in this paper, Companies can identify and apply the main components of one-to-one marketing. Therefore, they can attract new customers, encourage existing customers to buy and maintain loyal customers. As a result, they can be more successful in their marketing activities and increase their profits. Manuscript profile
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        48 - The Model of Search Engine Project Impacts on Sustainable Development
        Mohammad Azadnia Shamsossadat Zahedi Abdorreza Majjeddin Mohammadreza Pourabedi
        The concept of sustainable development has been introduced for the first time by the United Nations. In one of the UN meeting in 1972, emphasized on the fundamental human right to freedom, equality and adequate conditions of life in a healthy environment that allowed hi More
        The concept of sustainable development has been introduced for the first time by the United Nations. In one of the UN meeting in 1972, emphasized on the fundamental human right to freedom, equality and adequate conditions of life in a healthy environment that allowed him to have a dignified and prosperous grant live. A set of tools has been developed in Search Engine project. These tools intended to provide a variety of services "such as Retrieving text, image, and map, Translation, Q&A, Social Network and so on", to attract more users and influence them in their lives and through their interaction with the cyber space, earn high incomes and provide a change in their lifestyle. This research is to study the effects of implementing search projects on the different aspects of sustainable development and presenting a conceptual model of this impact is another purpose. Manuscript profile
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        49 - An Empirical Investigation of Green Intellectual Capital on Green Technological Innovation in Oil, Gas and Petrochemical Industry: Evidence from Khuzestan Province
        maryam darvishi alireza ziaei
        In today’s competitive market environment and the global economic system, innovation is the key to success and survival of organizations. In such circumstance, businesses have found that obtaining sustainable competitive advantage is linked to their intellectual capital More
        In today’s competitive market environment and the global economic system, innovation is the key to success and survival of organizations. In such circumstance, businesses have found that obtaining sustainable competitive advantage is linked to their intellectual capital and the way they manage this valuable asset. In addition, with regard to the rising concern about environment from consumers, governments and different societies all over the world, manufacturers invest in developing programs associated with developing green product, green brand, green technology and green innovation. Review of existing literature revealed that, with some exceptions, the phenomenon of green technological innovation and it’s relation to green intellectual capital have been neglected by organizational scholars. Accordingly, this study investigates the abovementioned relationship. The data in this paper were gathered from a sample of companies operating in oil, gas and petrochemical industry, in Khuzestan. A partial least square (PLS) based structural equation model approach were applied to assess the study conceptual model and hypotheses. The results suggest that all three dimensions of green intellectual capital in terms of structural capital, human capital and relational capital are positively related to green technological innovation. Manuscript profile
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        50 - A Model for the Production and Transfer of Technology Based on Intellectual Property
        Mehdi Meregan Jahanshah Charkhtab-moghadam
        The empowerment of each country in the fields of science and technology requires attention to indigenous knowledge and, of course, the use of the experiences of developed countries in these areas. Therefore, production and technology transfer should be considered togeth More
        The empowerment of each country in the fields of science and technology requires attention to indigenous knowledge and, of course, the use of the experiences of developed countries in these areas. Therefore, production and technology transfer should be considered together in order to prevent the waste of time and energy, also provide scientific grounds for localization. This is important when the intellectual property of technology transfer, as a supportive power of the technology owner, is also taken into consideration. Because of its importance, in this paper, by presenting a model, we draw a proper path in the production of domestic technology along with the transfer of technology that has been consulted by the elite. The resulting model explains the process of manufacturing and transferring technology from the legislative stage to the product delivery of the technology. In this model four phases of infrastructure, creation, supportive and final are considered. In the infrastructure phase, the legal dimensions of intellectual property laws as well as methods for creating the right conditions for the transfer and production of technology in the Government, Parliament and the Guardian Council are examined. In the phase of creation, the responsibilities assigned to the relevant ministries, as well as the improvement of the power of science and technology parks along with the appropriate direction for them. The supportive phase is a guarantee of the implementation of the law and, in addition, it has a supportive role in creating a suitable platform for technology vendors. Finally, the process of fusing and commercializing technology in the final phase is examined. Manuscript profile
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        51 - A New Architecture for Future: Innovative Business Model Based on Integrity of Cloud Computing and IOT
        sadaf zarrin mehrdad alimuhammadi seyyed hossein siadat
        The Internet of Things is a new innovation in the technology world and, although so far, has gained much progress with the support of many companies, but this is just the beginning of its growth. This paper considers the Internet of Things from business perspective and More
        The Internet of Things is a new innovation in the technology world and, although so far, has gained much progress with the support of many companies, but this is just the beginning of its growth. This paper considers the Internet of Things from business perspective and integration of it with cloud computing with focus on theoretical and practical aspects. By entering the Internet of things into different areas of knowledge and because of breadth of its data and information, and the increasing need for analysis and management of them, cloud computing as the only solution to provide software and hardware requirements will be introduced and evaluated in this paper. This integration, while having many benefits and improving many applications, faces challenges that will be discussed in this paper. This article is written through literature review among activists in this field and scientific resources. First, the ecosystem of Internet of things businesses is introduced with the aim of identifying the roles of this ecosystem, then the impact of the IOT on the components of the business model of the companies will be examined and, finally, a variety of business models of the Internet of things will be examined. In the following, the main architectures and platforms of this area are described. Finally, with respect to the article's approach, a business framework is introduced that can be used by developers as the starting point for creating applications from the Internet of things based on cloud computing. Manuscript profile
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        52 - The Conceptual Model of the Development of Broadband Technology Aimed at Reducing Dependence on Oil in Resistance Economy Based on International Experiences
        ali estaji mahdi roayaei Ahmad mohammadi
        Today, the importance of communication and especially the use of cyberspace, is so high that it is considered as one of the development strategies. In fact, Broadband Technology as a platform for Internet services is among the knowledge-based economy. according to the f More
        Today, the importance of communication and especially the use of cyberspace, is so high that it is considered as one of the development strategies. In fact, Broadband Technology as a platform for Internet services is among the knowledge-based economy. according to the features such as the development of entrepreneurship and productivity growth, Broadband Technology has the ability to decrease the government reliance on oil revenues. The impact of technology on social and economic development of communities is undeniable, and based on the view of some experts, this technology is an important component in development of current economies. Broadband through the creation of market, new jobs, and infrastructure, and also by changing the economic system, will help economic and social development. Therefore, considering the position of broadband technology and the necessity to use it in the country in order to achieve the goals of the 20-year perspective, the institutionalization of the development and production of science and research, the increase of the share of gross national product in scientific production, the development and strengthening of the software movement, in this article the native development model Broadband technology is provided. To achieve this, two fundamental points are strict: First, take advantage of the experience of the leading countries in Broadband Technology. Second, considering the appropriateness native of our country. Considering these two principles, the national broadband development model has been clarified and the necessary requirements and measures to achieve those, expressed under the following topics: Prepare of supply and demand sides and the necessity of providing broadband infrastructure by government. Manuscript profile
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        53 - Designing a Model for the Realization of Economic Complexity, Based on the Meta-Analysis of Scientific Research
        azadeh leili Mina Ranjbarfard
        Implementing Business Intelligence Systems (BI) requires a lot of resources and time. The statistics show that billions of dollars are spent on these business intelligence systems (BIS), which show how important they are. Also, the cost of these systems is a large part More
        Implementing Business Intelligence Systems (BI) requires a lot of resources and time. The statistics show that billions of dollars are spent on these business intelligence systems (BIS), which show how important they are. Also, the cost of these systems is a large part of the expense of the organization. Unfortunately, with all these huge costs in these systems, more than half of the BI projects do not go to the real benefits of business intelligence systems. Here's one reason why organizations are not able to grasp the real benefits of business intelligence systems: Many of them are not ready for these systems. This is due to some of the challenges in implementing BI systems in organizations. BI implementation experiences show that the successful implementation of BI is beyond the implementation of technical infrastructure (hardware aspects) and requires the control of soft aspects and change management, which are recognized as the most difficult aspects of the successful implementation of BI applications. Business intelligence is a complex concept and has multi-layered architecture, which is why the BI readiness model is needed. Assessing BI readiness identifies specific implementation risk sections to manage and reduce these risks and thus increase the likelihood of BI success. So far, several models have been developed to prepare BI systems. In this paper, introduced models for BI readiness are presented, and then these models are compared based on the factors influencing BI readiness. Manuscript profile
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        54 - The Role of Business Knowledge in the Process of Internationalization of Companies
        Hossein Abbasi-Esfanjani Minoo Salimi Mohammad taghei  khodaei -gargarei
        The main aim of this paper is to identify the knowledge elements that play a crucial role in the internationalization process of companies. Reviewing research literature shows, Companies that use the two-dimensional model for business knowledge divide knowledge into two More
        The main aim of this paper is to identify the knowledge elements that play a crucial role in the internationalization process of companies. Reviewing research literature shows, Companies that use the two-dimensional model for business knowledge divide knowledge into two dimensions: explicit or tacit nature, and the nature of the codified or uncodified. This model states that the tacit knowledge is difficult to transfer to others, while the explicit and uncodified knowledge component is the simplest form of knowledge for transferring to others. The statistical population of the study consist of managers and experts of the foreign trade sector (export and import) of companies that were present in international markets. For this purpose, 104 companies were selected from among five different types of business in East Azerbaijan province, and for data gathering, questionnaire was applied. Findings show that all variables of individual competency of employees, organizational beliefs and habits, and corporate procedures are related to the degree of internationalization. However, the strongest link between internationalization and various elements of business knowledge was identified in the field of organizational beliefs and habits, and individual competence of employees. Manuscript profile
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        55 - Identification of Effective Factors in Accepting Internet Objects from the Perspective of Users using the TAM Supplemental Model Presented in the Gao and Bai Model. Case Study: Customers of Iran Mobile Communications Company
        Mohammad Kargar sharif abad mohsen gerami ahmadali yazdanpanah
        The markets for mobile operators are changing rapidly and increasingly competitive, and for quick and effective responses to change customer needs in these markets, in order to remain at high levels of competition, operators are continually looking for ways to Overcomin More
        The markets for mobile operators are changing rapidly and increasingly competitive, and for quick and effective responses to change customer needs in these markets, in order to remain at high levels of competition, operators are continually looking for ways to Overcoming rivals. Utilizing the valuable opportunity of Internet technology to create competitive advantage as the largest mobile phone operator in the Middle East is one of the key issues affecting customer satisfaction and preservation, and ultimately gaining market share in the current competitive market. In this research, using the TAM (Technology Acceptance Model) and adding three factors of technology, social context and individual characteristics, and creating a model for accepting Internet technology, the objects of existing hypotheses were studied. The purpose of this study was to investigate factors affecting the adoption of Internet technology of objects. For this purpose, 384 data from the first company customers were collected through a questionnaire. The data of this research have been analyzed using Smart PLS software and Structural Equation Method. According to the results obtained in this research, factors affecting the acceptance of Internet technology of objects among first-time subscribers, perceived usefulness, effects Social, pleasure and behavioral control. Meanwhile, behavioral control variable is felt and social impact has the greatest impact on adoption of this technology. Manuscript profile
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        56 - Effect of ICT on Electricity Consumption in Selected Developing Countries
        mousa khoshkalam
        The advent of information and communication technology (ICT) and the use of these advances by human societies has duality effects on electrical energy consumption. First, the use of information and communication technology has led to the replacement of new technologies More
        The advent of information and communication technology (ICT) and the use of these advances by human societies has duality effects on electrical energy consumption. First, the use of information and communication technology has led to the replacement of new technologies with old technologies and thus improves the efficiency of electricity consumption and, consequently, reduces their consumption (substitution effect). Second, installation, commissioning and operation of new information and communication technology equipment will increase demand for electricity (income effect). Therefore, the overall effect of information and communication technology on electricity consumption is a function of one of the effects. Accordingly, in this paper, the relationship between the use of information and communication technology and electricity consumption in a group of selected developing countries during the period of 1994-2015 was studied. For this purpose, the dynamic panel model with the PMG approach was used. The results presented in two separate models show that increasing the use of information and communication technology will increase per capita consumption of electricity energy in both short and long term in selected developing countries. Also, the results show that in selected developing countries, economic growth is the cause of electricity consumption, while there is a one-way causality relationship between information and communication technology and electricity consumption and economic growth. Manuscript profile
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        57 - Information Security Maturity Assessment Model in the IT Departments of the Oil Industry Subsidiaries in Iran
        Reza Radfar Fatemeh akhavan
        The business approach and risk management framework of the company through the establishment and maintenance of the information security management system (ISMS) is a framework for identifying, assessing, controlling and managing the risks associated with information se More
        The business approach and risk management framework of the company through the establishment and maintenance of the information security management system (ISMS) is a framework for identifying, assessing, controlling and managing the risks associated with information security in the company. It is based on privacy standards, integrity and availability of information assets. In the present report, not only a model for evaluating the information security maturity in the headquarters of one of the oil industry companies is developed, but also the defect analysis and implementation of the existing organization are initially carried out in accordance with the requirements of ISO 27000. By defining the indicators of evaluation and measurement of these indicators in the organization, its maturity is estimated in this security standard. Different models are presented to identify the weaknesses and security powers of a particular organization. The goal is to identify a gap between theory and practice that can be approximated by the process-oriented approach. The puberty model introduced and used in this project, provides a starting point for implementing security, a public view of security, and a framework for prioritizing operations. This model of information security maturity has 5 phases. (The maturity model is information security as a tool for assessing the ability of organizations to meet security goals, that is, confidentiality, integrity and availability, and prevent attacks and access to the mission of the organization in spite of attacks and accidents)??. This model defines a process that has all aspects of security management, measurement, and control. The results of the evaluation show that the organizations which have security investments ahead of time have to understand the needs for high-level management of information security in the organization, and in addition to the actions taken in the field of physical environment, network and personal computers, controls access and encryption have been made to identify the necessary training and culture. Manuscript profile
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        58 - Dynamic Model for Evaluating Information Systems Security by System Dynamics Modeling
        Mohsen Shafiei Nikabadi Amir Hakaki Sara Gholamshahi
        In recent decades, information security has been a great importance for all organizations. However, to enhance information security in an organization, many projects have been failed due to lack of knowledge of risks and effective factors on information security. This p More
        In recent decades, information security has been a great importance for all organizations. However, to enhance information security in an organization, many projects have been failed due to lack of knowledge of risks and effective factors on information security. This paper aims to study effective factors on security of information systems. Data is collected through extensive literature review and open interview by 12 experts, which is chosen as the judgment of researchers purposefully. Causal model of studied risks was designed based on experts’ opinions, after identifying dimensions and risk factors. Subsequently, Dynamic model was plotted by VENSIM software using system dynamics approach. System dynamics modelling creates a better understanding of the system behavior and allows for the development of new structures and policies. In order to test the validation of research dynamic model, boundary condition was used. results indicate that presented model is validated. Moreover, to simulate by studied model, the data is collected from OFOGH consulting engineering company and run for a period of 12 months. As a result, among identified risks, the most important one relates to technical risk. Data risk, human risk and physical risk are in the next ranks respectively. In addition, environmental risk has the lowest importance. At the end, using security software, determining staff access levels, using uninterrupted Power Supply systems, Closed Camera Television (CCTV), and staff training courses are identified as four solutions to improve information systems security behavior. Manuscript profile
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        59 - Designing an Appropriate Collaboration for the Relationship Between Two Partner Organizations Using the Analysis Hierarchical Process (AHP) Based on the BOCR Model
        morteza abasi simin mohebbi ashtiani mohammad hossein karimi fatemeh saberian
        Today, as global competition in the business world grows, companies need to have a close relationship with their suppliers in order to survive and achieve reasonable profits. Researchers have recently examined some models for supplier selection, with less attention to t More
        Today, as global competition in the business world grows, companies need to have a close relationship with their suppliers in order to survive and achieve reasonable profits. Researchers have recently examined some models for supplier selection, with less attention to the determination of collaboration pattern with selected partners. Despite much research on the types of collaboration models, their features, requirements and achievements, providing a comprehensive and uppropriate model for selecting the most appropriate type of relationship between the two partner organizations has not been sufficiently considered. Generally, supplier-buyer collaboration patterns include outsourcing, strategic alliance, joint investment and ownership. The purpose of this research is to design a model that determines the appropriate collaboration model according to the product characteristics, business conditions and goals of the organization. The model uses profit, opportunity, cost and risk structure, which is a comprehensive and useful model for strategic decisions. In this research, the choice of collaboration model between two partner organizations is investigated in order to design radar components. By library study and interviewing with the experts of the Iranian Defense Industry Organization, the factors influencing the selection of the appropriate cooperation model for the relationship between the two partner organizations were identified and prioritized. A Hierarchical Analysis Process Model (AHP) is designed to prioritize the relevant criteria and sub-criteria. Pairwise comparisons were made according to the experts' opinion and the results were analyzed using SuperDisign software. Manuscript profile
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        60 - Evaluating the performance of the garment industry with an export approach with Interpretive Structural modelling (ISM)
        Hamzeh Amin-Tahmasbi Yasaman  Zahedan
        The garment industry is one of the important and flourishing industries in the country that seems to grow in the export market besides the internal market. It’s considerable that performance measurement is a vital tool for access to basic improvements and it’s important More
        The garment industry is one of the important and flourishing industries in the country that seems to grow in the export market besides the internal market. It’s considerable that performance measurement is a vital tool for access to basic improvements and it’s important in management. Therefore this research sought to found important and influencer indicators in the garment industry and determine the relationship between these indicators and their preference for each other. For perform this investigation, 35 indicators, obtained from literature review, filtered using questionnaires and experts opinion and then 16 indicators were selected as basic indicators based on Fridman’s method. Using ISM, a meaningful relationship and the importance of indicators were extracted. Penetration power and dependence of indicators determined with the MICMAC analysis. The ISM model showed that the “quality of design”, “planning”, and “applied education with the aim of export increase” indicators have the most impact and they act such as the infrastructure for the model. Also “new product introduction”, “brand promotion”, “increase ordering level”, “marketing”, “effective presence in international markets” and “financial” indicators stand at the top level of the model and are influenced by other indicators. MICMAC analysis showed that “quality of design”,” quality of adaptation”,” planning”, and “applied education with the aim of export increase” have strong driving power but weak dependence power; As a result, these factors are driving in the garment industry and should be a priority for the organization. Manuscript profile
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        61 - Entrepreneurial University; Higher Education Sustainable and Consistent, Leverage on the Path to Sustainable Development
        HOSSEIN Samadi-Miarkolaei hamzeh Samadi-Miarkolaei
        Nowadays, the sustainable development has become an ideal and great challenge. The universities are obligated to realize this ideal in higher education, and undoubtedly, the role of universities in sustainable development is undeniable. In the meantime, the appearance o More
        Nowadays, the sustainable development has become an ideal and great challenge. The universities are obligated to realize this ideal in higher education, and undoubtedly, the role of universities in sustainable development is undeniable. In the meantime, the appearance of entrepreneurial university is a response to increasingly importance of knowledge in the national and regional innovation system and new understanding of university; i.e. the institution which is counted as a factor for development, knowledge and technology transfer, and the source of creative inventions, and is good and thrifty economically. Therefore, present research is conducted to explain and investigate the entrepreneurial university model toward achievement of sustainable development in Mazandaran universities. This research, in terms of purpose, is an applied research, and in terms of data gathering, is a descriptive research. First, by means of literature review and interview with experts, the primiarly questionnaire is designed and the principal indices of entrepreneurial university model are extracted. Then, the FDEMATEL is used to explore the causal relations between variables, and finally, the (FDISM) is used to design the structural model. Results showed, among explored indices, five variables play a causal role and five variables play an effectual role. Results of fuzzy weighting technique showed, among explored indices, the indices of vision, mission, and strategy in university possess the most weight and importance. Also, FDISM approach showed the variables have been categorized into seven levels, and the variables of vision, mission, and strategy in university, leadership in university, and organizational structure and design in university are more influential as infrastructural factors. Manuscript profile
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        62 - Developing a Model Based on the Applications of Organizationl Informational Portal in E-Commerce Corporate Workspace
        Leila Malekpour AmirReza Konjkav Monfared Saeed Saeida Ardekani
        Concerning the expanding online communication bandwidth and the importance of using enterprise portals and the attention to information management in organizations based on E-Commerce, in the orded to increase productivity and competitive power, effective and efficient More
        Concerning the expanding online communication bandwidth and the importance of using enterprise portals and the attention to information management in organizations based on E-Commerce, in the orded to increase productivity and competitive power, effective and efficient use of organizational information portals is essential. To this end, the purpose of this research is to identify and build a relationship using structural-interpretive modeling between the functions of an organization’s information portal to increase productivity in the online business workspace. This research is practical in terms of purpose and descriptive terms of nature. For this purpose, in the first step, the dimensions of the model, theoretical literature, and interviewing with experts including professors and related specialists (management and IT) were identified. In the next step, a structural-interpretive modeling method was used in order to build a relationship between the dimensions and the model presentation. In this method, the research model was presented based on expert’s opinions and analysis. The research results illustrate the process of acquiring knowledge management through other identified functions of organizational information portals in the workspace, showing that communication with professionals leads to three dimensions of faster and more structured access to information as well as collaboration that will create integrated information. Finally, this knowledge management is formed through integrated information. Overall, the research showed that using organizational information portals and optimizing its applications at the company level can be achieved one of the most important components in the management of online business companies that is knowledge management. Manuscript profile
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        63 - Investigating the Role of Computer-based Design Technologies in Achieving Sustainable Development Goals in Architectural Design Related Activities (Case Study: Using Building Information Modeling (BIM))
        Mohammadhossein Azizibabani afsaneh zarkesh Mohammadreza Bemanian
        Environmental problems with economic and social inequalities caused by the industrial revolution led to intensifying the rise of movements and ideas in the second half of the 20th century to achieve a balanced development in different fields, which can be referred to as More
        Environmental problems with economic and social inequalities caused by the industrial revolution led to intensifying the rise of movements and ideas in the second half of the 20th century to achieve a balanced development in different fields, which can be referred to as sustainable development theory. Achieving the goals of sustainable development in the field of architecture requires attention to all environmental, economic, and social aspects. Studies have shown that sustainable architecture, especially later-related movements, which utilize modern technologies in design and construction fields, are more suited to such goals. In this regard, computer-based design technologies, as effective instruments, played a significant role in achieving sustainability goals. This research investigates the amount of the effects of building information modeling (BIM) applications in different stages of the design process on achieving sustainability goals. The research method is descriptive-analytic. So indicators related to the use of BIM in sustainability achievement were collected through the library sources and case studies that contain sustainable buildings, which were designed using BIM applications. Then, by performing a hierarchical analysis based on the criteria derived from theoretical foundations, the authors concluded that the major BIM effects in achieving sustainability are due to the possibility of using dynamic analysis in the early stages of the design process, particularly the conceptual design stage as well as the establishment of effective interactions between engineers and other stakeholders. Manuscript profile
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        64 - Extracting the Performance Indicators Based on BSC Model for SMEs Residing in Technology Incubators
        Iman Shariat Reza Ghanbari Seyed Mousa Siadati Saed Sedigh
        Science and Technology Parks (STPs) and incubators, as major contributors to the economic development of the regional business enterprises, are committed to provide targeted support for entrepreneurs, improve manufacturing efficiency, and create economic growth in the c More
        Science and Technology Parks (STPs) and incubators, as major contributors to the economic development of the regional business enterprises, are committed to provide targeted support for entrepreneurs, improve manufacturing efficiency, and create economic growth in the community. In order to improve the impact of these supports, STPs and incubators periodically evaluate the activities of residents and, after identifying strengths and weaknesses, provide services tailored to each company's needs. However, it is worthy to ask, what indicators should the evaluation system include that can reflect a true and more comprehensive picture of the company's condition with presenting the company's core needs to the incubator manager? Therefore, in this research some general models of performance evaluation have been reviewed, and because of the benefits of BSC model, especially its compatibility to manufacturing SMEs, this system has been used for the principle of the current study. Then, based on 17 years experience of Khorasan Science and Technology Park in unlocking the region's manufacturing potential, and the opinions of experts in other incubators in the country and around the world, 104 critical indicators have been identified in evaluating the manufacturing SMEs. These indicators also were ranked using U Mann Whitney and Friedman statistical tests. The results showed that the "customer and market" is more important than the other three perspectives in BSC model, and "Market research" and "CEO capability and expertise" are the most important indicators and sub-indicators, respectively. Manuscript profile
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        65 - The Effective Factors Model on Adoption of E-Learning System in Qazvin University of Medical Sciences
        Hasan Rashidi Marzie  Movahedin
        With the advent of the Internet and Coronavirus outbreak, e-learning environments and web-based learning, there has been a considerable growth and development in recent months and years, but this type of education faces many challenges. The most important of these chall More
        With the advent of the Internet and Coronavirus outbreak, e-learning environments and web-based learning, there has been a considerable growth and development in recent months and years, but this type of education faces many challenges. The most important of these challenges are the use of learning patterns, modeling student behavior, evaluating student support and feedback, curriculum planning, sequencing, and teacher support. One way to deal with these challenges is to find effective factors on accepting and improving the quality of education in learning systems, discovering rules and educational patterns, and using them to predict future outcomes. The aim of this study is to identify factors affecting the adoption of e-learning, based on the technology acceptance model. For this purpose, studies in this area were investigated. Variables such as computer self-efficacy, quality of content, system support, user interface design, technology tools and computer anxiety as factors affecting adoption of e-learning system were extracted. According to them, the conceptual model of this research was developed. In order to evaluate the model and relationships between variables, a questionnaire was provided to the users of e-learning system in Qazvin University of Medical Sciences. The results of data analysis by using structural equation modeling have approved authenticity of all hypotheses excluding the impact of technology tools on the acceptance of e-learning system. Findings of this research can help educational managers of university and related instructors with this system to encourage students making optimum use of the system by providing the necessary fields for the imposition of effective factors. Manuscript profile
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        66 - Designing a Technology Innovation Hub Pattern Using Interpretive Structural Modelling (ISM) Approach
        Ramazan  Mahdizadeh parviz saeedi Babak  Ziyae Ahmad Mehrabian
        The Innovation Hub is a unique research and innovation ecosystem. It is a global environment that attracts high quality academic members, researchers, students, innovators and entrepreneurs. Innovation Hub as essential components of knowledge-based economic and social d More
        The Innovation Hub is a unique research and innovation ecosystem. It is a global environment that attracts high quality academic members, researchers, students, innovators and entrepreneurs. Innovation Hub as essential components of knowledge-based economic and social development in the innovation ecosystem have been expanding in recent years and have been considered by science and technology policymakers in countries during the growth mechanisms of technology businesses. For the growth of technological innovations in developing countries, it is necessary to have a deeper knowledge and understanding of the processes of innovation development structures in order to achieve the desired effectiveness in implementation and modeling, so the present study seeks to aim at how the Technology Innovation Hub modelis. In this study, a qualitative and quantitative mixed method was used. Researchers identified key factors in creating the innovation hub by library studies and interviews with experts. These factors included six dimensions of network and social interaction, infrastructure and resources, the existence of innovative and knowledge-based companies, institutional factors, team and structure. In this study, using Interpretive Structural Modeling (ISM) method, the factors affecting the creation of the Technology Innovation Hub were superficially prioritized and the relationships between the factors were calculated. The results showed that the management team factor and the structure with high degree of permeability and low dependence have had the greatest impact on the relationships between the factors. Manuscript profile
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        67 - Analysis of the Effect of Brand Promotion on Human Resource Performance in Science and Technology Parks
        Dariush Poursarrajian Mohammad Saeed Taslimi Alinaghi Mashayekhi Ali  Haji Gholam Saryazdi Mojgan Soltani
        In the present age, intangible assets such as branding, quality, technology, innovation, creativity, and knowledge capital are the source of organizations' competitive advantage. Organizations need to be able to create the right mental image of themselves in the minds o More
        In the present age, intangible assets such as branding, quality, technology, innovation, creativity, and knowledge capital are the source of organizations' competitive advantage. Organizations need to be able to create the right mental image of themselves in the minds of their community, customers, and employees to attract and retain motivated, committed, and talented human resources. Given the importance of this issue in science and technology parks as technology and knowledge-based institution, whose most important assets are knowledgeable people, this article seeks to use the system dynamics approach of dynamic relationships of brand promotion policy on human resource performance in the park. Examine science and technology and provide appropriate solutions to improve the structure, quality, and quantity at the level of parks and ultimately improve the performance of science and technology parks. In this regard, using the opinions of experts in in-depth interviews in group model building (GMB) sessions, the problem was explained and a dynamic hypothesis was developed and a qualitative model (cause and effect diagrams - CLDs) and a quantitative model (stock and flow diagram - SFD) were developed. The results of group modeling in this paper lead to the identification of three strategies to increase agility and performance flexibility through the development of revenue sources, development of national and international science and technology parks, development of communications, and the scope of influence and development of specialized institutions, Technology, and communication with industry/market. Manuscript profile
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        68 - Designing a digital entrepreneurship model with an interpretive structural modeling approach
        hossein alikhani alireza isfandyari parviz saeedi
        Entering the age that is common in the information society, entrepreneurship in the digital space as a new approach to starting businesses based on a new thinking and idea has found a prominent place among service and production activists. He was the founder of Mazandar More
        Entering the age that is common in the information society, entrepreneurship in the digital space as a new approach to starting businesses based on a new thinking and idea has found a prominent place among service and production activists. He was the founder of Mazandaran province that structural and interpretive modeling method was used in designing this model. The research method was descriptive-correlational. According to the research background,39components were selected in the form of seven dimensions (structural-strategy-management-people-technology-content-environment).Then,the opinions of 20 university professors and managers of knowledge-based companies who were experts in the field of digital entrepreneurship were used. Interpretive structural modeling and MICMAC analysis were used to cluster the dimensions of digital entrepreneurship. ISM results showed that the foundation of digital entrepreneurship is first (structural-technological), second (managerial), third (strategy) and fourth (people-content-environmental). Also, after MICMAC analysis, the dimensions (structural-technology) in the independent cluster and the dimensions (individuals-content-environment) in the dependent cluster and the dimensions (strategy-management) in the autonomous cluster were included. Finally, it can be said that digital entrepreneurship is important not only for technology companies and IT sectors, but also for all industries. Manuscript profile
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        69 - Examining the Influencing Factors on Online Travel Purchase Intention, Using Technology Acceptance Model Extension
        seyed mehdi mirmehdi Danial  Molaei
        Online travel shopping has become attractive for researchers. In our country, online travel shopping is thriving and researchers try to recognize customers’ behavior in online context and factors that impact on their behavior. Companies and organizations recognize custo More
        Online travel shopping has become attractive for researchers. In our country, online travel shopping is thriving and researchers try to recognize customers’ behavior in online context and factors that impact on their behavior. Companies and organizations recognize customers’ behavior and effecting factors to find their strength and weaknesses in marketing and find customers’ demands; this subsequently leads to customer loyalty and an increase in their profit. Previous researches largely concentrated on Davis’s technology acceptance model, theory of reasoned action and theory of planned behavior. In this research by using technology acceptance model, 10 hypotheses were tested to analyze their impact on online travel purchase. In this descriptive – survey research, a questionnaire consists of 35 questions distributed online. Validity of the questionnaire was confirmed by professors and experts’ comments and reliability was confirmed using Cronbach alpha. A sample of 250 were analyzed and the results indicate attitude, perceived usefulness, trust, and price have a meaningful relationship with online purchase intention. Secondly, perceived usefulness and trust have impact on attitude about online travel purchase. Separately perceived ease of use showed no significant relationship with attitude and online travel purchase. Results on perceived privacy suggest that it has a meaningful relationship with trust in online travel purchase, contrarily it has no significant impact on online travel purchase intention. . Manuscript profile
      • Open Access Article

        70 - Localized Content Analysis Model of Four Pillars of Knowledge Management Based on Sustainable Change Approach
        Tahereh TashayoieNejad Mohsen Ghadami Mohammad Taghi  Ziae Bigdeli hamide reshadatjoo Maryam  Khaliliaraghi
        The purpose of this study is to present a localized content analysis model of four pillars of knowledge management based on the continuous change approach. This study is the practical research in terms of orientation. The statistical population includes academic experts More
        The purpose of this study is to present a localized content analysis model of four pillars of knowledge management based on the continuous change approach. This study is the practical research in terms of orientation. The statistical population includes academic experts and theoretical experts. Theoretical experts include university professors who are knowledgeable in the field of knowledge management. Experimental experts also include managers with more than 15 years of experience in the Export Development Bank. Non-probabilistic and purposeful methods have been used for sampling. The sampling process continued and finally 11 experts participated in this stage. Using qualitative analysis of grounded theory, a number of concepts of extraction and coding of indicators were performed. Following the research process and its quantitative part, by performing the fuzzy Delphi technique in 3 rounds, the criteria obtained from the qualitative analysis of the research were screened and validated. Then, ISM method was used to identify the relationships of the localized model of the four pillars of knowledge management based on the continuous change approach and to reflect the internal relationships between the criteria. Based on data analysis in the structural-interpretive modeling section, knowledge management (WM) is first level or dependent. The variables of organizational leadership (OL), organizational culture (OC), organizational technology (OT), organizational learning (LO) are the second level. The variable of continuous change (CC) is the third level. Finally, the variables of personal competence (SC), mental patterns (MP), shared vision (SV), team learning (TL), systemic thinking (ST) are in the fourth level. Manuscript profile
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        71 - A Development for Sustainable Business Model of Ecolodges
        Hamid Hashemi mahmoud ziaei Vajhollah ghorbanizadeh mahmoud jomehpour
        Considering the increasing development of ecolodges in Iran and also their role in the development of sustainable tourism, it seems that a comprehensive and successful business model for this socio-economic institution has not yet been introduced. The purpose of this st More
        Considering the increasing development of ecolodges in Iran and also their role in the development of sustainable tourism, it seems that a comprehensive and successful business model for this socio-economic institution has not yet been introduced. The purpose of this study is to identify the factors affecting the sustainability of ecolodges and propose a sustainable business model based on the knowledge of experts and managers of these businesses. The research method of this paper is qualitative and thematic analysis has been used with deductive approach and descriptive-inferential method. The required data has been provided through the analysis of semi-structured experts interviews. The research community has been the managers of successful ecolodges and knowledgeable university professors and experts in the field of entrepreneurship and tourism in the country. Purposeful judgmental sampling method was used to select the research sample and the interviews were continued until theoretical saturation. The research tools were semi-structured in-depth interviews as well as the results based on the themes obtained from the content analysis of scientific texts. The findings show that according to the proposed sustainable business model, ecolodges need to be integrated and important for all three dimensions of economy, community and environment in order to have long-term sustainability and survival. The results of this study show that the sustainability of new businesses and ecolodges depends on adopting a diverse income portfolio and trying to achieve benefits in three dimensions: economic, socio-cultural, environmental, in other words, attention to the benefits, people and land. Manuscript profile
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        72 - Presenting a circular economy business model for knowledge-based companies
        Fatemeh Shahdkar taghi torabi Fereydoon  Rahnama Roodposhti
        Circular economy is a valuable approach to achieving the concept of sustainability that promotes social equity, economic growth and development, and environmental protection. The main purpose of this study was to present a circular economy business model for knowledge-b More
        Circular economy is a valuable approach to achieving the concept of sustainability that promotes social equity, economic growth and development, and environmental protection. The main purpose of this study was to present a circular economy business model for knowledge-based companies. In terms of purpose, this research is in the category of fundamental-developmental research, and in terms of subject and nature, the approach of qualitative research is exploratory, and grounded theory (systematic) was used. Data were collected through documentary sources (books, articles, dissertations) and semi-structured interviews with 15 academic and non-academic experts through purposeful theoretical sampling to saturate the required information and theoretical adequacy. The data were analyzed based on grounded theory in the framework of open-source, axial, and selective codes. The results of qualitative data analysis of the research, led to the presentation of the business model of circular economy with 124 categories, 17 central categories, and 6 main factors, in the form of 6 dimensions including causal conditions (2 categories), the main phenomenon (circular business model), Strategy (4 categories), contextual characteristics (5 categories), intervening conditions (2 categories) and consequence (4 categories). The model obtained from this research can be a way for stakeholders, planners, and managers of knowledge-based companies to produce and distribute goods and services in the present century. Manuscript profile
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        73 - Modeling Cloud Accounting Risk Reduction Strategies with a Structural-Interpretive Approach
        sakineh tajari Ali Khozein majid ashrafi Jamadverdi   Gorganli Davaji
        Cloud accounting not only introduces specific risks to the accounting process, but also some of the known risks associated with other cloud-based applications. Considering the great importance of risk reduction strategies in accepting cloud accounting, the aim of this s More
        Cloud accounting not only introduces specific risks to the accounting process, but also some of the known risks associated with other cloud-based applications. Considering the great importance of risk reduction strategies in accepting cloud accounting, the aim of this study is to investigate the strategies for reducing cloud accounting risks in Iran using structural-interpretive modeling. the research methodology is a combination of qualitative and quantitative methods that are used to collect the components of strategies for reducing cloud accounting risks from a qualitative method by examining theoretical foundations and performing fuzzy Delphi analysis with the participation of 16 accounting faculty members as experts. In a small part, through the formation of its own structural interaction matrix, it seeks structural-interpretive modeling, which has been done in this part with the participation of 12 faculty members in the field of accounting. the results show that the most basic strategies to reduce cloud accounting risks are based on the prioritization of the acceptance plan. Also at the highest level and least effective strategies to reduce the risks of cloud accounting is to provide timely and adequate training for employees. the most important strategy is to reduce the risks of cloud accounting and should be considered more than other strategies. research findings can fill the research gap in the field of cloud accounting and be useful for managers in decision making. Manuscript profile
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        74 - Analysis And Design Of Niroo Innovation Ecosystem: Experiences And Lessons For The Future
        Alireza Valyan Mohammad Saleh Oliua
        By increasing the role of innovation in the economy of countries and turning it into the most important competitive advantage, attention to this concept has increased. Analysis and design of systems that foster innovation have thus been the focus of science and technolo More
        By increasing the role of innovation in the economy of countries and turning it into the most important competitive advantage, attention to this concept has increased. Analysis and design of systems that foster innovation have thus been the focus of science and technology policymakers in recent years. One of these systems that have generated many debates in the scientific and professional communities in the field of innovation over the past decade is the innovation ecosystem. Iran’s power and water industry, including numerous companies, research and technology organizations, technological and knowledge-based companies, and supporting institutions can be considered an innovation ecosystem whose elements interact with each other to exchange value to reach the goal of providing reliable and sustainable water and electricity for the society. This article is the result of a project to analyze, design, and establish the energy innovation ecosystem. In this direction and based on soft modeling methods, role analysis and mapping workshops were held with stakeholders and key players of the energy innovation ecosystem. The approach of complex adaptive systems was used to identify and analyze the dynamics of this ecosystem. Based on the obtained results, the roles and duties of each of the actors of Niro's innovation ecosystem were obtained in the form of an aligned structure including two levels of counter and support elements in the scope of the commercialization process. The results of this article can provide researchers and activists in this field with a new perspective on the policy-making of innovation ecosystems. Manuscript profile
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        75 - Analysis and evaluation of innovation ecosystems, a case study of Yazd and Mazandaran
        Mostafa Karimian Eghbal Ardalan Oshani MohammadReza Khodabakhshi Ali Motamedzadegan Mohammad Mahdi Lotfi
        Today, innovation, flexibility and readiness for change are the most important factors for economic development in different countries. Examining the experiences of other countries and the new approaches of the world regarding sustainable development based on innovation More
        Today, innovation, flexibility and readiness for change are the most important factors for economic development in different countries. Examining the experiences of other countries and the new approaches of the world regarding sustainable development based on innovation, points out that moving towards a knowledge-based economy requires the recognition of innovation as the main factor. On the other hand, innovation is a complex process, and in order to achieve an innovative and sustainable business environment, a set of actors, stakeholders, infrastructures, policies, as well as a set of norms and rules must exist together and be able to interact well with each other as a network. Such a complex environment has a behavior similar to natural ecosystems, where component interacts with each other. Therefore, in recent years, a model has been introduced to describe innovation ecosystems, which is called the rainforest model. In this article, an attempt has been made to describe the behavior of innovation ecosystems from the perspective of this model. This model provides a tool called the rainforest scorecard, which is a suitable measure for evaluating and analyzing innovation ecosystems. In the second half of this article, the evaluation and analysis of two innovation ecosystems of Yazd and Mazandaran provinces have been done using this model. The results of this survey show that the Yazd innovation ecosystem is in a much better condition in terms of hardware than the software aspect and the culture that dominates the ecosystem. But in Mazandaran, both the hardware and software parameters of the ecosystem are more or less similar to each other and need to be strengthened. Manuscript profile
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        76 - Drivers and inhibitors of the diffusion of "near field communication" technology in the mobile phone payment system in Iran
        Mehran Madady mohammadali keramati Hossein Moinzad Seyed Abdollah  Amin Mousavi
        The main purpose of this research, which is taken from the doctoral thesis, is to measure the intention to use NFC technology in the mobile phone payment system in Iran based on the technology readiness model and also to identify the drivers and inhibitors of using this More
        The main purpose of this research, which is taken from the doctoral thesis, is to measure the intention to use NFC technology in the mobile phone payment system in Iran based on the technology readiness model and also to identify the drivers and inhibitors of using this technology in the banking system and economy of the country. From the point of view of the purpose, this research is practical and the research method used includes the study of available sources, forming a group of experts, conducting interviews and summarizing the views and applying them in the implementation of the research process, as well as surveying the views of users through a questionnaire, and from The partial least squares method is used to analyze the structural equations. In this research, the indicators of the technology readiness model (innovation, optimism, discomfort and insecurity), the positive (responsiveness, intelligence) and negative (unavailability) characteristics of technology, as well as the technology acceptance model (perceived ease of use and perceived benefit) are used. In order to evaluate the factors affecting the intention to use NFC technology in the mobile phone payment system and to extract the driving and inhibiting factors of its diffusion. The results of this research show that innovation, optimism and responsiveness have a positive effect on the intention to use NFC technology in the mobile payment system and are considered driving indicators, but insecurity and the lack of access to technology are inhibiting factors. Application and intention to use this technology Manuscript profile